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Second Life Residents logged nearly 400 million hours in 2008, growing 61% over 2007

Bob Bunderfeld
Builder Extraordinaire
Join date: 10 Apr 2003
Posts: 423
01-15-2009 16:51
From: Zee Linden
Happy to talk to anyone in world if they'd like.


Does that include me? Cuz Dude, I'd love to sit and have a real nice, "transparent and open" chat with you. Maybe we could make it an event, so everyone can see us "chat" together? I could raze my role as Host of Inside Second Life, just for you. If things go well, perhaps M, Robin, Blue, Philip, Katt, and others would like to "chat" with me in front of an audience?

What say you? Shall we have a "chat"?
_____________________
Bob "The Builder" Bunderfeld

"There could be a 13 year old Genius out there smarter than I am." - Blake Rockwell
Zee Linden
Senior Member
Join date: 17 Sep 2006
Posts: 153
01-15-2009 16:54
From: Jean Swashbuckler
And therein lies the difficulty in trying to determine how to classify a bot and then to associate a bot to specific time. We all have different interpretations based on our individual experience. In reading the various posts in the different threads, no one resident has described a bot and how to track the time. Everything is at the superficial or 100k level.

I will often spend time in my office or one of our public areas each day listening to SLCN.TV while working in another application. When someone enters the space, I will change back to SL and chat with them. When they leave, I'll go back to working in Photoshop or some RL work but in another application, again while SLCN.TV is playing...which I am actually listening to and enjoying the interviews or races.

So by the definition, since I am not chatting, not moving around (I am sitting on a couch in front of the SLCN.TV screen), and not interacting, does this mean I am a bot...didn't think so.

For everyone throwing out the need to have numbers of bots, concurrent users, and time online, we should also be cognizant that there is a lot more to this than we realize. Even those of you who are very sophisticated dataminers or software engineers should realize that you don't know everything about SL's backend system and can only make partially complete observations. We don't know what we don't know applies here...and yes, I know many posters already use this statement to apply to LL but I don't.


That's right. This is a very complicated problem. I was just in a meeting where our Datawarehouse team talked about bot detection and alt detection. There are things we can do. There are things we should do. Real money transactions are generally bot free - especially where we charge a fee - so growth in the LindeX is a key thing to look at. But as I've mentioned that's not perfect either.

That's what I love about Second Life & Linden Lab - there's a lot of meaty data to play with and interpret. I have a very fun job.
Lyla Tunwarm
Registered User
Join date: 10 Jul 2008
Posts: 179
01-15-2009 16:54
Numbers are numbers. Just because there is better numbers (debatable) doesn't mean SL is better because of it. Linden Lab was establish in 1999. 10 years of development and this is what we got.
Zee Linden
Senior Member
Join date: 17 Sep 2006
Posts: 153
01-15-2009 16:55
From: Talarus Luan
Actually, most private businesses throw out all kinds of "numbers" all the time to indicate their "success" in their sector. "Profits up 200%!", "$30M market cap!", etc. If it suits the business to get "positive PR" or advertisement from spinning numbers to the public, you can bet your boots they do.

MMO companies have traditionally done it since the beginning. "Accounts", "subscribers", "users", "user hours", etc. It's kinda hard to hide these numbers from your customers, because they can see what's around them. When they are wallowing in offal, and the PR spin du jour is that they are actually standing in fields of flowers, milk, and honey, they obviously start to question whether or not the flowers in the reported field are poppies, and if someone there at the company has been smoking them.



That's great. :) I guess you did understand the point that looking at a chart and figuring 397 / 246 = 61% increase can be done by most high school graduates, right?

Tell us something REAL in the analysis that we can't already decipher in under 10 seconds from doing basic math. "Tremendous growth in user engagement" by what measure? What do you consider "user engagement"? Logging in?

You've recovered a bit since Q1-Q2 2007's financial numbers, but the Lindex volume, trend-wise, looks rather flat to me. What does that mean?

• Peak concurrent users were up 31% over 2007

Granted, increased grid capacity and stability allows this, but really, how much of that volume is actual users and not automated systems (bots)? I see less and less people at popular venues. It doesn't jive with the numbers.

• Land owned by Residents increased 82% over 2007

Given the original OpenSpace deal, yah. Would have been even more, too, had you not lost ~1200 regions' worth.

• Exchange Volume increased 33% over 2007

OK. More people buying/selling L$. Why? and where is the money going (L$ in-world)?

• User-to-user transactions in Q4 increased 54% over Q4 of 2007.

Characterized how? I transfer money between my main and my one alt. That's included, right? Our limited-edition product release system requires people to pay into a special vendor which gives them a token and immediately refunds their money, just in order to prove that they have the funds to participate. At L$3500 a pop, that would be L$7000 per user. How many "exception cases" like these do you track as part of these figures? How can you make any meaningful analysis of the metrics if you don't take these into account?



All good questions. Would you like to join my team? My analyst moved into another department recently. We have more questions than answers & your post here is a great example of that.
Bob Bunderfeld
Builder Extraordinaire
Join date: 10 Apr 2003
Posts: 423
01-15-2009 16:58
From: Zee Linden
True. I get that. I knew no matter what I posted this time, the pain of Openspaces would be fresh in everyone's mind. I'm here to listen and learn.


Are you serious?

ONE of the many problems is OpenSpace. The other of the MANY problems is you reporting numbers that YOU KNOW are false.

You have even admitted that BOTS make up some of your numbers, yet you continue to post them as a PLUS for you; that's just ethically wrong!

The other problem, is you lost MORE then just 1200 OS sims, you know it, yet everyone at LL continues to deny it. I can't believe you guys. Here's another on my list of what I'd do to change LL, I'd have someone come in and do a complete audit and report it publicly so people would know I'm a person that deals in the truth, NOT company spin.

This is the BIGGEST problem of them all. NO ONE at Linden Lab has the balls to do the RIGHT THING. You say you do, then show us, you are the CFO, you got pull, why not grandfather the OS users, and let them keep their OS's as they had them? Show us you got a pair!
_____________________
Bob "The Builder" Bunderfeld

"There could be a 13 year old Genius out there smarter than I am." - Blake Rockwell
Zee Linden
Senior Member
Join date: 17 Sep 2006
Posts: 153
01-15-2009 16:59
From: Bob Bunderfeld
Sorry ZEE, but I'm the KING of new products, and all my business was off for 2008.

I used to make $300USD a month from my stores, now I'm lucky to make half that.

I told Linden Lab and the Community that SL was in a recession over a year and a half ago, and you scoffed. Now people are coming to say I was right and you blame them?

Gee, if I were in your shoes, I'd want to know a LOT more about what's going on, then blaming my customers, but then again, I've proven that if I were in your shoes things would be A LOT different there :)

Hi Bob - I'm definitely not blaming you. I'm asking to learn more about your business - not to say that you "should have" launched new products. What kind of business do you have?

I do want to know a lot more of what's going on. And to be fair, we don't claim to publish to the public blog everything that we know.

There has certainly been a decline in certain kinds of economic activity since the hype of the fall of 2006 and the spring of 2007. And there was a big drop when we cut out gambling. Since then we've seen slower steady growth generally.

Would love to hear more.
Bob Bunderfeld
Builder Extraordinaire
Join date: 10 Apr 2003
Posts: 423
01-15-2009 17:02
From: Zee Linden
All good questions. Would you like to join my team? My analyst moved into another department recently. We have more questions than answers & your post here is a great example of that.


Why no one at Linden Lab offers me a job is amazing.

Look at my posts! I'm constantly offering improvements and suggestions!

Sheesh, you'd think you guys are all afraid of me :)
_____________________
Bob "The Builder" Bunderfeld

"There could be a 13 year old Genius out there smarter than I am." - Blake Rockwell
Zee Linden
Senior Member
Join date: 17 Sep 2006
Posts: 153
01-15-2009 17:03
From: Yukinoroh Kamachi
I am not convinced about the reliability of these statistics either.

They could be higher.

Beginners would have a better experience if they could find "real" green dots easier.

So, are you guys waiting for another openspacesim-like situation, where bot usage has become so important that when you decide to roll up your sleeves, all businesses who rely on it will be deeply affected and/or collapse?


Absolutely they could be higher! That's why I'm so optimistic. We've got a lot of low hanging fruit to pick up. And you all know lots of examples of little things we could do that would make a big difference. We have a (relatively) small team. We've hired some great leaders especially since M Linden came on as CEO. Our teams across the company are coming together and I expect real progress in 2009 across a number of initiatives. Will we solve everything in 2009? Absolutely not. Are we on the right path? I think so.

Green dot surfing was a lot of fun when we were smaller. I enjoyed that when I first started. Its harder now that's true. The new http://slurl.com/ has a great new map - check it out. No green dots there though. That would be great. And it would be great if the green dots indicated real interesting activity. There's lots we could do around that. We'll make progress - but not as fast as either you or I can think of things to improve. :)
Zee Linden
Senior Member
Join date: 17 Sep 2006
Posts: 153
01-15-2009 17:04
From: Lyla Tunwarm
Numbers are numbers. Just because there is better numbers (debatable) doesn't mean SL is better because of it. Linden Lab was establish in 1999. 10 years of development and this is what we got.


And another 10 years and imagine what we will have!
Bob Bunderfeld
Builder Extraordinaire
Join date: 10 Apr 2003
Posts: 423
01-15-2009 17:10
From: Zee Linden
Hi Bob - I'm definitely not blaming you. I'm asking to learn more about your business - not to say that you "should have" launched new products. What kind of business do you have?

Would love to hear more.


Another point of not knowing your Community. I've been here since April 2003, you'd think you'd know your most loyal customers :)

I run a Texture Business in Second Life for Builders. Builders Choice Premier Textures, THE BEST Textures in SL (sorry Drift).

I have three stores, Kissling, Sunset Arts and Garman. All three have shown bad bad sales for most of 2008; even when I lowered prices 30%, no customers. I have sales, up to 75% off, no customers.

What more can I tell you?
_____________________
Bob "The Builder" Bunderfeld

"There could be a 13 year old Genius out there smarter than I am." - Blake Rockwell
Zee Linden
Senior Member
Join date: 17 Sep 2006
Posts: 153
01-15-2009 17:12
From: Bob Bunderfeld
Are you serious?

ONE of the many problems is OpenSpace. The other of the MANY problems is you reporting numbers that YOU KNOW are false.

You have even admitted that BOTS make up some of your numbers, yet you continue to post them as a PLUS for you; that's just ethically wrong!

The other problem, is you lost MORE then just 1200 OS sims, you know it, yet everyone at LL continues to deny it. I can't believe you guys. Here's another on my list of what I'd do to change LL, I'd have someone come in and do a complete audit and report it publicly so people would know I'm a person that deals in the truth, NOT company spin.

This is the BIGGEST problem of them all. NO ONE at Linden Lab has the balls to do the RIGHT THING. You say you do, then show us, you are the CFO, you got pull, why not grandfather the OS users, and let them keep their OS's as they had them? Show us you got a pair!


We did lose more than 1200 open space sims. Another 2500 combined 4:1 into full regions. So we lost a total of 3700 openspace sims. I'm not sure how to respond to the rest of this. I report the same numbers I would report if we were a public company - as if we were under that same level of scrutiny. I always say the best qualification I have for being a CFO is that I'm an eagle scout. Trustworthy, loyal, helpful, friendly, courteous, kind, obedient, cheerful, thrifty, brave, clean and reverent. :)
Bob Bunderfeld
Builder Extraordinaire
Join date: 10 Apr 2003
Posts: 423
01-15-2009 17:16
From: Zee Linden
We did lose more than 1200 open space sims. Another 2500 combined 4:1 into full regions. So we lost a total of 3700 openspace sims. I'm not sure how to respond to the rest of this. I report the same numbers I would report if we were a public company - as if we were under that same level of scrutiny. I always say the best qualification I have for being a CFO is that I'm an eagle scout. Trustworthy, loyal, helpful, friendly, courteous, kind, obedient, cheerful, thrifty, brave, clean and reverent. :)


Would be nice if you would tell us WHY you won't argue to grandfather the people that had OS's before Jan. 5 and had to give them up?

It's one thing to say you care about your customers, it's another to actually DO something about it.

Words aren't worth anything. Show me what you mean, don't tell me what you mean.
_____________________
Bob "The Builder" Bunderfeld

"There could be a 13 year old Genius out there smarter than I am." - Blake Rockwell
Talarus Luan
Ancient Archaean Dragon
Join date: 18 Mar 2006
Posts: 4,831
01-15-2009 17:25
From: Zee Linden
All good questions. Would you like to join my team? My analyst moved into another department recently. We have more questions than answers & your post here is a great example of that.


Thanks for the offer, but I think Bob is the one more interested in a job. ;)

I'm a tech geek. Software/game development/etc. I'm just your average technical customer, which means I am probably more of a pain in the tail than the users who are simply torn up over which kind of shoes they want to buy today. :D

I'm happy to throw out questions and critiques, and I realize that it tends to be rather pointed, but I want you to understand it comes from a general weariness and irritability in dealing with "the stinky end" of LL/SL for a year or so now, as a customer. It's not your fault, really; it's probably just a sore spot with a lot of folks right now. So few Lindens actually attempt to communicate with the customers at all, let alone without spin and ridiculous levels of hubris, that we tend to latch on to the ones who do try, with them becoming lightning rods for the massive amount of storm clouds brewing out here. In your case, it is even harder, because you're publishing and analyzing metrics, so your "lightning rod" reaches up high enough to poke the clouds directly.

That said, I'd be delighted to help however I can.

I think the main issue is that you need to be finding answers in addition to questions. Adding more questions without answers isn't going to help the situation a whole bunch.
Ciaran Laval
Mostly Harmless
Join date: 11 Mar 2007
Posts: 7,951
01-15-2009 17:26
From: Zee Linden
We did lose more than 1200 open space sims. Another 2500 combined 4:1 into full regions. So we lost a total of 3700 openspace sims.


Where are you getting this statistic from? The economic stats show it as 4,600 lost, if you add the 675 new islands to that, that suggests you're down 5,200 openspaces, whereas if you subtract 675 from 4,600 that brings you to around 3,900, which is the figure you're citing.
Gordon Wendt
404 - User not found
Join date: 10 May 2006
Posts: 1,024
suggestions
01-15-2009 17:33
From: Zee Linden
This is also true and can sometimes cause the numbers over short periods of time to be...shall I say..."quirky." I think over long period of time we see reasonably consistent trends. I am working with the datawarehouse team and the product team to get better data on the underlying strong and weak points of the economy in terms of object sales & I am looking forward to talking more about that when it becomes available.


The problem with dealing with the inherent inaccuracies to minimize duplicate figures is that you'd have to totally redo the system of transactions. This of course would be costly, time consuming and my suggested idea would mean you'd have to have a robust set of systems to handle the new load and calculations caused by each transaction but would not only allow for more information and statistics to be given to residents about their transactions but also allow more accurate numbers. I will try to parse these better and post them to a wiki page and/or a JIRA later.

1) I generally don't really care about how many alts a person has or who's an alt of who but the first thing to do is to keep track of this information and automatically remove transactions solely to and from characters by one person

2) For [insert diety you believe in here]'s sake track all transactions and translate this to a web system where a person can pull up their transaction history in full as well as statistics such as amount incoming/outgoing for a selected period, graphed date on spending/recieving, categorization of expenses and transactions recieved. If you don't know what I mean see something like http://mint.com. This would take bandwith and processing power galore but it would go far in making business and even casual record keeping and data gathering possible.

3) This is the controversial one, set a throttle on how many transactions between any two given residents and/or the rate and/or amounts of money exchanged are counted towards the statistics, currently only LL has the data to make this determination and like the proposals for doing this with traffic numbers and bots it will cause a lot of strife and controversy but blatant fraud aside (avatar A -> avatar B -> A -> B -> etc...) there are situations where many micro transactions occur in fairly quick succession, such as freeplay games which require 1L to play then immediately send it back to you, where there is no real transaction taking place. This threshold would have to be constantly updated and would probably have to be several different thresholds for rate (speed), amount, and avatars involved (not always 2). This would also have to apply not just to A -> B transactions but also if A were exceeding the rate limit for example the freeplay example where A could be sending 1L back and forth hundreds of times an hour in each direction if A owned a popular freeplay destination.

4. Create a system to do avatar to avatar transactions directly from the website and has been a feature request for quite some time. It would not only allow commerce at times and places where people are unable to access SL proper but properly implemented I believe it would also cause less load on the SL proper system and have less of a chance of dropped transactions during times of high load on SL proper (see #5).

5. This is another please for the love of [insert deity here], use a three party handshake or similar system for transactions to ensure that even if all the above are not implemented or fail to work in times of high load and/or server instability then even if transactions fail there will be no risk of L$'s either being stuck in limbo until a ticket can be filed and they can be manually found or lost entirely during a transaction. This would also go along well with #6 towards making sure that the destination of the transaction always recieves the L$ that has been sent and can always recognize that they have recieved them.

6. Implement much needed LSL calls. I don't think I really need to clarify this one, there is a very short list of calls that have been requested forever to give scripts access to more much needed financial information.

6b. Give LSL calls to allow access to needed financial information for the owner or a given avatar who has given permission. Currently the way that a transaction is checked is through a workaround call to the person's transaction log, this is a hack that while semi effective causes excessive load for the script and for the web server as well as being potentially slow and/or inaccurate. My suggestion is to add calls to get selected information on a given transaction by transaction number if nothing else. Either through the permission system or preferably through a limited access key system, similar to what EVE Online does, allow access to certain information for an account such as the L$ balance, the USD balance, the transaction limits for that account, and any number of useful points of data. The way I envision doing this securely is possibly direct LSL calls for the owner of a script to be able to do this and for others a way of generating an unique key by selecting parameters of what that key would be able to give access to which could be then put into a script and call read access to the allowed information. These keys would of course be able to be managed through the web interface and possibly in world and would not only show who accessed what information and when using that key but would also be instantly revocable by the owner of the key.

The above suggestions, as I said, would be labor and coding intensive to implement and would be server intensive to maintain and use however they are all feasible and part or all of these ideas are in use around the world in any number of situations. None have been brought together in a system such as SL which brings it's own unique challenges however this is unarguably doable if you're willing to spend the time and money to do so.

I have not talked about benefits because I would be on thin ice to do so without being able to see the future as there are too many other factors however not only do I believe that these changes could make SL more stable I also believe that they would be a PR coup and would make SL a more effective business platform as well as a more effective system in general.

Zee, I know that no one Linden can even seriously consider this on their own however I ask you to please pass this around as a suggestion to any other Lindens who may be able/interested in working on this and to anyone else who may be interested.

I give full permission for any of the above to be fully copied, pasted, printed, distributed, read, doodled on, or eaten by giant spider moneys as long as my name is attributed so please by all means if you agree, disagree, want to comment, want to flame me then quote this at will.
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Bryon Ruxton
Registered User
Join date: 8 Aug 2006
Posts: 23
01-15-2009 17:37
From: Zee Linden
Thanks to all of our Residents for another successful year.


LL as a company is just exposing numbers just as any other company would indeed.

At least, it clearly explains and validates the virtual real estate bubble that has taken place, as well as the reason why LL has done so well because of it in Q2, Q3 and Q4 of 2008

In a normal healthy market, the mass of land should have been 1,600 million sqm in Q4.
The terrible decision to shift the openspace price offering in April 2008 without a comprehensive plan or any long term strategy seem to be the sole contributor for this bubble. I would rather call the contraction of approximately 10% a "correction" as a result.

The question forward for 2009 is whether the land market will continue to grow as well as in 2007, once corrected to a normal market level in Q1 of 2009.

I want to seriously caution LL for 2009 and ask that no further mainland auction supply be released unless all factors justifying it are met. That is: Land value going back above L$7/sqm, amount of overall land for sale down, and peak concurrent users increasing in a way that the market can absorb it.

In a ironic way it might serve LL to sit on this extra cash for a possible downturn or lack of revenue growth in 2009. It's just sad that it was gained in a such a disingenuous way on the back of part of the residents who are being thanked for here.

I guess we can consider this a success for having replicated a real life crisis in a virtual environment on a smaller scale and make us learn from it.
Lyla Tunwarm
Registered User
Join date: 10 Jul 2008
Posts: 179
01-15-2009 18:32
From: Zee Linden
And another 10 years and imagine what we will have!

You are a numbers man. Tell me how the asset server is going to handle unlimited content creation for the next 10 years and still operate. Tell me how if SL can't handle 70K reliably now how it will handle the growth every year for 10 years in order to maintain profitability. LL had 10 years to figure this out and hasn't. What gives you the optimism to think they can? The numbers do not add up.
Ann Otoole
Registered User
Join date: 22 May 2007
Posts: 867
01-15-2009 18:33
Decouple traffic from the search system relevance and see what happens.

Just as LL cannot do anything about content theft except wring hands as an act to look like LL cares, LL cannot tell who is a bot and who is not. Maybe a few bots running old bot apps that have to use the --channel parameter to get on. Those are in decline. In addition people just park avatars on parcels with anti away on when they go to bed. Traffic is a bogus metric because it is gamed. And then there are the services that send in the bots that walk around and jabber via gestures on timers. And the list goes on and on. The bot arms race as it were.

Just decouple traffic from search. The whole "bad bots" issue will evaporate. Sure there will still be some dorks that refuse to believe bots are a waste of resources. And eventually they will leave SL because nobody will go near their parcels.

You guys should look at what Daden Research is doing with bots. Actually let's call them NPC units. It won't be too long before it will take more than a few minutes to spot the NPC units.

And why do you guys act like you are working on something when people are upset and then drop it? The Rosedale promise to deal with content theft that should really not have been promised at all due to the obvious technical reasons rofl. The whole traffic futures thing was a farce. All those meetings. And nothing was done about the traffic fraud. Absolutely nothing. There was the big promise to deliver estate control of windlight environment settings and user shareable windlight settings. Poof. Not even on the radar to deliver. And most recently the premium thing. All those meetings, surveys and such. Yet we see nothing. No progress report. Zilch. So naturally we toss it off as another one of those fakes in LL's play book. The play action fakes need to be torn out of the play book lol. We see them coming right away. Right now you guys need to be focused on the texture reloading issue before the ISPs start filtering Second Life out at the hubs to get rid of the massive bandwidth transfer issue. And the offlining of "old stuff". What happens to "old stuff" in boxes that are vend prims? Will stuff be offlined and then not delivered with the transactions? Have you tested this? How could you have tested it? etc etc.

I hope 2009 is a banner year. January is not looking so good.
Sindy Tsure
Will script for shoes
Join date: 18 Sep 2006
Posts: 4,103
01-15-2009 18:47
/me lets Zee off easy and just asks for a bear.
Yuriko Nishi
Registered User
Join date: 27 Feb 2007
Posts: 288
01-15-2009 19:22
From: Belle Loll
Im not the original poster but I can answer some of your questions on my own behalf.

A big factor was the decline of paying customers. The ones who had the OS'es and loved to spend lindens and hours decorating their sims and homes. Every change of season they would be back wanting new creations for their homes and land. These customers have declined by more than half from what I can see.

Another factor even worse than the OS fiascal is the GREYNESS of SL prims. Textures and the texture window has been borked since the first release of 1.21. It not only has adverse effects on shoppers not wanting to wait a half hour to see if the grey mass in front of them is really a grey mass...but it affects the whole SL experience for just about everyone. At least 50% of the fun is gone out of SL without textures.

I have seen a lot of great improvements in SL since I started here a little over 2 years ago. But in my mind...the greyness has made any improvements a waste of time as SL is only good for talking to friends now. And Voice is borked half the time now too in the last few weeks making it impossible to talk to anyone for longer than 5 minutes without one or another avie having to relog.



thats exactly what i am thinking too!
Jean Swashbuckler
Registered User
Join date: 15 Aug 2008
Posts: 194
01-15-2009 19:38
From: Zee Linden
The new http://slurl.com/ has a great new map - check it out. No green dots there though. That would be great. And it would be great if the green dots indicated real interesting activity. There's lots we could do around that. We'll make progress - but not as fast as either you or I can think of things to improve. :)


Terrific improvement. While it took me some time to find Nautilus City on it, that was worthwhile. The green texture is soooo much better than the brown.
Zee Linden
Senior Member
Join date: 17 Sep 2006
Posts: 153
01-15-2009 20:41
From: Equinox Pinion
I really appreciate that you do post here and try to answer even the tough questions and I am sure others do too. Wish your colleagues would communicate that way too! Thanks for it..


Thanks! I enjoy it! The tougher the better. I answer what I can and refer the rest of the questions and suggestions to the right people. Glad its appreciated. I'm a few pages behind because I had to go to dinner, but I'll catch up a bit now and again in the morning pacific time.
Zee Linden
Senior Member
Join date: 17 Sep 2006
Posts: 153
01-15-2009 20:50
From: Bob Bunderfeld
Well, since you asked.

First I'd ask Philip Rosedale to resign from CoB and back away from any further involvement with Second Life.

Second, I'd fire M Linden for being nothing more then a mouth-piece for the CoB.

Third, I'd fire nearly all the Manager at Linden Lab for not having the balls to stand up and tell Philip and M that their leadership is sorely lacking and things need to change; something that Cory did over a year ago no.

Fourth, I'd hire managers that no how to manage an IT company. That's what you are, whether you like it or not. No longer would employee's PICK what they want to work on, things would be prioritized and assigned and expectations would be raised. You like to call yourself a real company, time to act like one.

Fifth, I'd re-organize the Bug Tracking/Reporting/Working on Policies. No more would it be allowed that Bug Reports with NO REPRO on them would be looked at. Everything would be looked at, everything would be prioritized, everything would be worked on and FIXED. No more voting on what the Community wants fixed first. You have used this excuse too long to NOT fix priority bugs, like say the Asset Server, Teleporting, Login Issues, Link Issues, etc etc etc

Sixth, I'd require every single person working in Linden Lab, that deals with people in the Community to PLAY Second Life for at least 10 hours a week, yes, 2 hours a day, PAID.

Seventh, I'd fire any employee that doesn't have the BALLS to stand up and say, "I think this is wrong". IF more of you would have done this during the OS Fiasco, perhaps the Community wouldn't have gotten screwed over so badly!

Eight, I'd FREEZE production of Second Life. No more enhnacements until Bugs are fixed, Lag is reduced, and the Community is FAT and HAPPY again. Then, either open up production of SL again or start work on SL 2.0

Ninth, I'd require every single Linden Lab employee to attend a Customer Service Seminar, which I would host. The key phrase for our business would be, "The Customer is HAPPY". No more telling customers to "Bugger Off", no more blaming the customers when things go wrong, no more treating customers with contempt. Linden Lab would become known as the Customer Company, where they keep, and make new, Customers because their Customers are ALWAYS HAPPY.

Tenth, I'd require every single Linden Lab employee to attend a Customer Service Seminar, which I would host. The key phrase for our business would be, "The Customer is HAPPY". No more telling customers to "Bugger Off", no more blaming the customers when things go wrong, no more treating customers with contempt. Linden Lab would become known as the Customer Company, where they keep, and make new, Customers because their Customers are ALWAYS HAPPY.

Yes, those last two steps are repeated because since 2005, Linden Lab employee's have been so out of touch with the Community it's disgusting.

Well, that's my plan for Linden Lab, when do I get to start?


Thanks Bob. I was talking about improvements to Openspaces, but this is an interesting list nonetheless. You'll have to convince the board to hire you as CEO which might be a bit tough because they usually give new guys a little longer than 6 months to get some traction - so they might be holding out more hope for what M is able to do than you are just now. ;)

Having worked for a lot of CEOs, I can tell you that M is doing a lot of great things and has really been able to bring in a great team. We do have a long way to go and lots of improvements to make, and its not going to happen overnight. Far from blaming our customers, I again, sincerely thank them for their patience with us and with Second Life. I'm certain that we will have made a lot of progress by this time next year. Day to day sometimes that's hard to see.

When I was interviewing at the company in the summer of 2006 peak concurrency would maybe hit 8,000. We just recently broke through 80,000. Its taken a lot of tough technical progress to get from 8k to 80k. And it hasn't been the smoothest of journeys as you know. I remain very optimistic about the future of virtual worlds in general and the future of Second Life and Linden Lab.
Zee Linden
Senior Member
Join date: 17 Sep 2006
Posts: 153
01-15-2009 20:53
From: Bob Bunderfeld
Why no one at Linden Lab offers me a job is amazing.

Look at my posts! I'm constantly offering improvements and suggestions!

Sheesh, you'd think you guys are all afraid of me :)


Certainly not afraid of you by any stretch of the imagination. As you can see, I'm responding to all your posts. And I'd be happy to meet you in world and have you show me around. Post a slurl on the new map & I'll stop by. Just don't be mean to my Beagle.
Zee Linden
Senior Member
Join date: 17 Sep 2006
Posts: 153
01-15-2009 20:58
From: Bob Bunderfeld
Another point of not knowing your Community. I've been here since April 2003, you'd think you'd know your most loyal customers :)

I run a Texture Business in Second Life for Builders. Builders Choice Premier Textures, THE BEST Textures in SL (sorry Drift).

I have three stores, Kissling, Sunset Arts and Garman. All three have shown bad bad sales for most of 2008; even when I lowered prices 30%, no customers. I have sales, up to 75% off, no customers.

What more can I tell you?


Good point Bob. I'm sure our concierge team does know who you are & I'm sure I should too. I certainly do now! Drop a landmark on me and I'll check out the stores. Probably textures sell when more new land sells. All the uncertainty in the land market this year coupled with hype driven growth in 2007 would make 2008 worse. I can understand that. Hang in there & we should see an uptick in 2009. I'm excited about a few things that we have in our pipeline for merchants. Stay tuned.
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