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VAT Clarification and Extension

Matthew Dowd
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10-05-2007 11:56
From: Victorria Paine
Well then why do (some) Europeans claim that the "all in" prices are set based on demand, rather than pricing the merchant (ie, sans VAT) price based on demand and then adding VAT to that to get your all in price? Which is it? The answer *does* make a big difference to merchant pricing.


Both - it depends on the merchant - some may work out their overheads, add their profit margin, add VAT and then round to a "nice" number.

Some may price (with VAT) according to what the current market price (with VAT) is - in which case if they have any common sense they'll calculate what their profit margin is after taking off VAT and overheads, just to make sure that they aren't making a loss (if they are there are too choices - increase the price or reduce overheads).

In practice, it is probably a mixture of both - the initial one to get an ideal price which is then adjusted according to the market conditions using the second to keep a check that it is still profitable.

Matthew
Victorria Paine
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10-05-2007 12:00
From: Ciaran Laval
Well the merchant gets a VAT bill. Don't forget that this gets passed down the chain. They claim back the VAT they paid in production of the services. So they put the 9.99 in their pocket and then await the bill from the tax office which is the difference between the VAT they paid and the VAT they charged.


In normal circumstances inside Europe it works this way. But for LL? Do you think it has enough VAT paid to offset the VAT it collects? Maybe it does. But this law applies to LL even if LL had no Brighton presence (leaving aside enforcement difficulties for the moment). Isn't that clearly a case of Brussels trying to disadvantage non-EU businesses (ie, protect its own), because non-EU businesses who do not have VAT payables in the EU cannot offset in the EU and hence bear a greater VAT burden than EU-based businesses?
Matthew Dowd
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10-05-2007 12:02
From: Victorria Paine
If it is the latter, then the VAT system is manipulating pricing, it seems to me, because merchants don't like "ugly" prices like 11.68 (ie, 9.99 +VAT).

...

I mean I know you are used to this, but to me it seems clearly punitive to merchants, and it saddens me that LL has to kow-tow to this silly (in my view) regime.


How is the punitive to merchants?

It terms of determining the pricing - taking VAT into account is not different from taking other overheads into account.

As regards "nice" prices - well if the merchant wants to pocket 9.99 after VAT but that produces an ugly price of 11.68, the merchant would normally price at 11.99 (thus getting a few extra pence which isn't punitive to the merchant). If the market won't support that price (i.e. it doesn't sell as being too expensive), the merchant might try pricing at 11.49 (thus getting a few pence less than the would like but hopefully not enough to wipe out their profit entirely) etc.

I can't see that this is a big deal - there is a little noise caused by rounding to "nice" prices after adding VAT but this is sometimes in the merchants favour, sometimes in the buyers favour.

Matthew
Ciaran Laval
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10-05-2007 12:04
From: Victorria Paine
In normal circumstances inside Europe it works this way. But for LL? Do you think it has enough VAT paid to offset the VAT it collects? Maybe it does. But this law applies to LL even if LL had no Brighton presence (leaving aside enforcement difficulties for the moment). Isn't that clearly a case of Brussels trying to disadvantage non-EU businesses (ie, protect its own), because non-EU businesses who do not have VAT payables in the EU cannot offset in the EU and hence bear a greater VAT burden than EU-based businesses?


I'd say so Victorria but the US protects its own too. I can't recall the fine details but I remember a while back we were having a tit for tat spat over tariffs on steel.
Victorria Paine
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10-05-2007 12:04
From: Matthew Dowd
Both - it depends on the merchant - some may work out their overheads, add their profit margin, add VAT and then round to a "nice" number.

Some may price (with VAT) according to what the current market price (with VAT) is - in which case if they have any common sense they'll calculate what their profit margin is after taking off VAT and overheads, just to make sure that they aren't making a loss (if they are there are too choices - increase the price or reduce overheads).

In practice, it is probably a mixture of both - the initial one to get an ideal price which is then adjusted according to the market conditions using the second to keep a check that it is still profitable.

Matthew


Okay that makes sense, but that still strikes me as government manipulation of pricing, again coming from my perspective of the US (and having lived in Europe a lot over the years as well). Pricing that is "tax neutral" may be less friendly at the till, but allows merchants to price on their non-sales/VAT-tax related costs. But again this is a mindset issue. I don't think I'll ever see all-in pricing as a good thing, despite its till-friendliness, due to this impact on business pricing decisions. In the US, most goods and services (other than very big ticket items like cars) are priced in a tax neutral manner.
Victorria Paine
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10-05-2007 12:06
From: Ciaran Laval
I'd say so Victorria but the US protects its own too. I can't recall the fine details but I remember a while back we were having a tit for tat spat over tariffs on steel.


Okay, but as an American I can in no way support Brussels' extraterritorial and discriminatory taxes here. I know you aren't one of the Europeans who is screaming about discrimination against Europeans, Ciaran, so this isn't directed at you, but others who are screaming about discrimination against Europeans should step back and realize that this entire regime discriminates against non-EU business who have no VAT offsets.
Colette Meiji
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10-05-2007 12:54
From: Ciaran Laval
I'd say so Victorria but the US protects its own too. I can't recall the fine details but I remember a while back we were having a tit for tat spat over tariffs on steel.


Yes the US passed a Tariff on steel of depending on the product of 8 to 30%, which was recinded before its expiry date in 2005. The WTO took a stance against it.

The VAT amounts to a 15-20% Tariff on EVERYTHING.

Actually the VAT would count as an illegal subsidy to the WTO if the US hadn't signed off on allowing it in 1955 when the rates were far lower.
Har Fairweather
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10-05-2007 13:01
From: Colette Meiji
Yes the US passed a Tariff on steel of depending on the product of 8 to 30%, which was recinded before its expiry date in 2005. The WTO took a stance against it.

The VAT amounts to a 15-20% Tariff on EVERYTHING.

Actually the VAT would count as an illegal subsidy to the WTO if the US hadn't signed off on allowing it in 1955 when the rates were far lower.


Gee, interesting little detail Colette. Didn't know that. Maybe there should be a sunset provision on tax agreements after half a century or so? Or after one side makes an egregiously large change?

/me scurries off looking for boxes of tea to dump into Boston harbor. [For Europeans, an 18th Century tax protest in the American colonies that helped precipitate the American Revolution. Look thou, and consider likewise.]
Victorria Paine
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10-05-2007 13:02
The entire EU is questionable in theory, but it was tolerated because of the other exigencies of it at the time. And now we have our own trade blocs and zones, so we have kind of agreed to it over time, but the idea of a multinational tariff union was not the idea of classical international trade law.
Colette Meiji
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10-05-2007 13:14
From: Har Fairweather
Gee, interesting little detail Colette. Didn't know that. Maybe there should be a sunset provision on tax agreements after half a century or so? Or after one side makes an egregiously large change?

/me scurries off looking for boxes of tea to dump into Boston harbor. [For Europeans, an 18th Century tax protest in the American colonies that helped presipitate the American Revolution. Look thou, and consider likewise.]


Yeah Googling it is a little tricky since "VAT" leads to dozens of other things, and of course you have to be careful of the ultra conservative sites that claim the VAT is nothing less than a Trade war.

But what it looks like is that European companies get to claim large portions of the VAT for remittance because of costs of doing business, while US companies of course can only claim costs of business directly purchased from the EU. So it works as a subsidy to European businesses - A protective Tariff.

And since many EU countries have raised the rates recently the effects are more obvious.
Ciaran Laval
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10-05-2007 13:36
From: Colette Meiji

The VAT amounts to a 15-20% Tariff on EVERYTHING.


Not everything Colette, some items are VAT exempt, some items have a zero VAT rating. If your business has a turnover below a certain threshold, you don't have to charge VAT.

From: Colette Meiji
Actually the VAT would count as an illegal subsidy to the WTO if the US hadn't signed off on allowing it in 1955 when the rates were far lower.


Surely they did that for a reason though. VAT started to expand a lot during the 1980's, it was increased and put on new items. This was to allow for income tax cuts.
Brenda Connolly
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10-05-2007 13:57
Ciraran, Hon. Please go to the Pub and have a few pints. I'm scared your head is gonna explode at any moment.
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Victorria Paine
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10-05-2007 14:00
From: Brenda Connolly
Ciraran, Hon. Please go to the Pub and have a few pints. I'm scared your head is gonna explode at any moment.



Not much more time for that .. an hour or so? *looks at clock*
Brenda Connolly
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10-05-2007 14:01
From: Victorria Paine
Not much more time for that .. an hour or so? *looks at clock*

Oh yes. They really need to change that.
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Hiro Queso
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10-05-2007 14:13
From: Har Fairweather
[For Europeans, an 18th Century tax protest in the American colonies that helped precipitate the American Revolution. Look thou, and consider likewise.]


We study history in Europe, too ;)
Brenda Connolly
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10-05-2007 14:23
From: Hiro Queso
We study history in Europe, too ;)

Yeah, but it's easier for you guys. You just have to look out the window.
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Hiro Queso
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10-05-2007 14:25
From: Brenda Connolly
Ciraran, Hon. Please go to the Pub and have a few pints. I'm scared your head is gonna explode at any moment.

:D

Seriously though, this is good advice for all. All this is still raw, and so people are understandably upset, but other than the notice that LL didn't give, and now have, there is not much more that can be done.

I really think an alternative version that displays based on connecting IP might be the way to go - I'm not sure if that's possible, but something along those lines. This is a pretty unique situation that has caught LL and residents on the hop, and so some serious planning needs to be done - simply charging extra on top of the listed fees_for_all to cover the VAT obligations for european residents will only lead to continued confusion for those new residents as they join SL, and that confusion = more headaches for LL.
Brenda Connolly
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10-05-2007 14:31
From: Hiro Queso
:D

Seriously though, this is good advice for all. All this is still raw, and so people are understandably upset, but other than the notice that LL didn't give, and now have, there is not much more that can be done.

I really think an alternative version that displays based on connecting IP might be the way to go - I'm not sure if that's possible, but something along those lines. This is a pretty unique situation that has caught LL and residents on the hop, and so some serious planning needs to be done - simply charging extra on top of the listed fees_for_all to cover the VAT obligations for european residents will only lead to continued confusion for those new residents as they join SL, and that confusion = more headaches for LL.


Plus it's degenerating into the usual Trans Atlantic pissing contest.
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Hiro Queso
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10-05-2007 14:33
From: Brenda Connolly
Plus it's degenerating into the usual Trans Atlantic pissing contest.


I'd best down a few pints so I can get a good range then :D
Kitty Barnett
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10-05-2007 14:50
From: Daniel Regenbogen
You don't really believe that, right? They grandfather SIMs for 195 USD, and I'm 100 percent sure they don't get into red numbers doing that. Heck they give SIMs for half the price to charity and educational institutions, and you don't believe for one minute they go into red numbers with that, or are you really that naive? I think those half-price SIMs are a nice indication for the real costs - LL gives them to charities and education at their own costs.
LL wants SL to be believable to the outside world and their idea on how to achieve that is to appeal to the education and non-profit sector to the point of actively offering them sims at a net loss to them.

A sim on its own won't cost them $150/month to host, but you have to factor in the hundreds of thousands of active basic accounts who don't pay anything for their use of SL but who make up the largest percentage of the cost to run the grid.
Colette Meiji
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10-05-2007 14:55
From: Ciaran Laval
Not everything Colette, some items are VAT exempt, some items have a zero VAT rating. If your business has a turnover below a certain threshold, you don't have to charge VAT.


Okay - ALMOST everything the EU imports past the pretty darn low for a business threshold.

From: Ciaran Laval

Surely they did that for a reason though. VAT started to expand a lot during the 1980's, it was increased and put on new items. This was to allow for income tax cuts.


They made a concession in 1955. At the time the US had a trade advantage, since Europe had been like bombed to heck 10 years earlier and stuff. It was thought to be a low risk concession since the VAT was between 2 and 4% in 1955.
Isobel DeSantis
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10-05-2007 14:59
From: Har Fairweather

One of the biggest of these financial items is often depreciation. This is an allowance you make when you work up your financial statements for the fact that your business assets are going to wear out, break down, or become obsolete and you are going to have to replace them. Basic idea is, you're going to have to replace your car, so you set aside money each year you expect to use it. When the time comes to junk the old heap, you've got the cash to replace it.


Umm .. actually this isn't the purpose of depreciation ... Depreciation isn't an allowance, it's a requirement under FRS 18 to ensure that business costs are matched against revenues in the period in which they occur. The "cash" has already been spent when the asset was acquired; depreciation ensures that the cost is spread fairly over the life of the asset and not all charged against profit in the year of acquisition. The effect on profit is the same as if it were an allowance of course, but really it's not.

Yeah you're quite right, I do need to get a life :)
Brenda Connolly
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10-05-2007 15:22
From: Hiro Queso
I'd best down a few pints so I can get a good range then :D

/me sings..."When the Rain comes"
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Victorria Paine
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10-05-2007 15:50
Drinking is a good remedy for tax headaches .. but of course you're paying VAT on the booze anyway.
Ciaran Laval
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10-05-2007 15:54
From: Brenda Connolly
Ciraran, Hon. Please go to the Pub and have a few pints. I'm scared your head is gonna explode at any moment.


Brenda my head won't explode unless there's pie or panties involved!
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