What can LL do to help small business owners?
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Mickey Vandeverre
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Join date: 7 Dec 2006
Posts: 2,542
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10-16-2009 07:56
From: Yumi Murakami Um.. no. The large businesses EAT the carrot. It is then gone.
Then let's not forget that many of them deliberately try to distort their examples in order to prevent that working. . I've had a different experience. Some of them gave me great advice, and were very generous with their information and moral support. From: Yumi Murakami
By the way, how many is "many"? According to the economic statistics, only 377 people actually made enough in SL to have a full-time wage equivalent after tax. In a world of millions that's kind of insignificant.
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I think these statistics are off. If not, then I've been blessed to run into a large percentage of that 377. You're not going to run into them if you don't make an effort. From: Yumi Murakami
... And this is where I'm suddenly fascinated.
Do you believe that this information is so poisonous that anyone who reads it must give up? .
Yes. Particularly if it is coming from a person who does not have a storefront up. No offense. From: Yumi Murakami The failure rate of small businesses is something that everyone who ever takes a Business degree learns, probably in their first semester. If they go into business without taking a degree, they'll learn it from their banker or their inventors. Desmond Shang has posted that, ultimately, there is room for only two top members in each market. Ordinal Malaprop has posted that many scripting markets are locked down. CaSimone Acquitane posted that SL would inevitably be dominated by the rich.
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I believe there are more than 2 top positions....that NO market is locked down.....and not sure how to address the "rich" comment, based on whether you're talking RL rich or SL rich....and what is rich by their definition? I sent my alt out shopping for furniture the other night, as I'm tired of looking at my own stuff every day.....and I couldn't find what I wanted. Even in a market saturated....there is room for more. What I wanted....was not out on the showroom floors. Market is wide open for a few more designers. From: Yumi Murakami
It depends how much you enjoy grinding, but that probably still is more enjoyable than most jobs. However, ultimately using SL as an "additional income" has no future.
Most successes involved some "grinding".....some involve major grinding. I'm not encouraging people who want to click a few buttons and sit back and wait for the profits to roll in, at all. Won't work that way. No one knows what the future holds, particularly in a new venue like this. If you based opening a business in either life on what the future holds....you might as well not open at all.
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Phil Deakins
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Join date: 17 Jan 2007
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10-16-2009 08:02
From: Yumi Murakami Right. But what you said is that if a new entrant had desire, drive, and commitment then nothing could stop them. Now you are saying that in fact, the large business _can_ stop them by having the same thing. Make up your mind.  Yumi, are you intentionally trying to appear to be obtuse, because you aren't making any sense - again. I'm not going to explain it to you because I think you're doing it intentionally, and it's not appreciated.
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Phil Deakins
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10-16-2009 08:05
From: Anya Ristow No, it doesn't. It's not a zero-sum game. Small businesses could do better if people spent more money. That was the idea behind the large influx of new users - more money being spent. As I said, it's the only way that LL can help small businesses to be more profitable without having a negative impact on large businesses.
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Yumi Murakami
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Join date: 27 Sep 2005
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10-16-2009 08:08
From: Mickey Vandeverre I've had a different experience. Some of them gave me great advice, and were very generous with their information and moral support. Which is great. But they don't do that for everyone, which creates an apprenticeship problem. From: someone I think these statistics are off. If not, then I've been blessed to run into a large percentage of that 377. You're not going to run into them if you don't make an effort. They are probably more visible on SL than the other millions. But that doesn't change the fact that every one of those millions was a person with dreams. From: someone Yes. Particularly if it is coming from a person who does not have a storefront up. No offense.
No offense taken; I _do_ have a storefront up. From: someone I believe there are more than 2 top positions....that NO market is locked down.....and not sure how to address the "rich" comment, based on whether you're talking RL rich or SL rich....and what is rich by their definition?
And you can believe what you wish, but the reality is these people didn't have their success limited by having those beliefs, and didn't give up. In order to succeed, it is not necessary to hold on to positive beliefs that turn out to be false. It is quite possible to succeed with true beliefs, even if they are negative. From: someone I sent my alt out shopping for furniture the other night, as I'm tired of looking at my own stuff every day.....and I couldn't find what I wanted. Even in a market saturated....there is room for more. What I wanted....was not out on the showroom floors. Market is wide open for a few more designers. If there was any possible way you could have searched every furniture store on SL, that would be a good point. As it is, even if there were more designers you wouldn't have found them. From: someone Most successes involved some "grinding".....some involve major grinding. I'm not encouraging people who want to click a few buttons and sit back and wait for the profits to roll in, at all. Won't work that way. No one knows what the future holds, particularly in a new venue like this. If you based opening a business in either life on what the future holds....you might as well not open at all. "Grinding" isn't the same as hard work. Grinding is hard work that's added artifically to the platform, like killing monsters on WoW. SL's lack of prim or texture alignment tools, and LSL's lack of support for libraries, templates or classes, have been such long standing issues that to not have corrected them by now is pretty much LL just deliberately introducing grind to the platform.
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Phil Deakins
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10-16-2009 08:09
From: Yumi Murakami No offense taken; I _do_ have a storefront up. Where?
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Yumi Murakami
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10-16-2009 08:10
From: Phil Deakins Yumi, are you intentionally trying to appear to be obtuse, because you aren't making any sense - again. I'm not going to explain it to you because I think you're doing it intentionally, and it's not appreciated. I'm not being obtuse at all. I'm being logical. You are an established business. A new entrant joins that business and competes with you with intent to usurp you. One of the following two must be true: a) You can stop them taking over the market. In that case, old businesses CAN stop new ones. b) You cannot stop them taking over the market. In that case, old businesses are doomed.
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Phil Deakins
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10-16-2009 08:12
From: Yumi Murakami I'm not being obtuse at all. I'm being logical.
You are an established business. A new entrant joins that business and competes with you with intent to usurp you. One of the following two must be true:
a) You can stop them taking over the market. In that case, old businesses CAN stop new ones. b) You cannot stop them taking over the market. In that case, old businesses are doomed. So you're saying that there's only room for one large business per market field? It's not what I see in SL.
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Yumi Murakami
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10-16-2009 08:16
From: Phil Deakins So you're saying that there's only room for one large business per market field? It's not what I see in SL. No, I was disagreeing with your point that "there is nothing to stop new entrants who have drive and passion from succeeding, even in market fields that already have a large incumbent." If that is really true - that even _those large incumbents_ can't stop them - then may as well tear them down now, because their doom is in the cards anyway.
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Phil Deakins
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10-16-2009 08:18
From: Yumi Murakami No, I was disagreeing with your point that "there is nothing to stop new entrants who have drive and passion from succeeding, even in market fields that already have a large incumbent."
If that is really true - that even _those large incumbents_ can't stop them - then may as well tear them down now, because their doom is in the cards anyway. You're still saying that there's only room for one large business per market field, and you're wrong. Where do you have a storefront up?
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Yumi Murakami
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10-16-2009 08:24
From: Phil Deakins You're still saying that there's only room for one large business per market field, and you're wrong. Well, in that case, YOUR point that increasing the success of small businesses must come at the cost of the success of large ones is also wrong. There can just be more large ones.
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Phil Deakins
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10-16-2009 08:27
From: Yumi Murakami Well, in that case, YOUR point that increasing the success of small businesses must come at the cost of the success of large ones is also wrong. There can just be more large ones. I'm sorry, but you're not using the logic you claim to be using. Or you are intentionally leaving obvious things out. Where do you have a storefront up?
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Mickey Vandeverre
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Join date: 7 Dec 2006
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10-16-2009 08:28
From: Yumi Murakami Which is great. But they don't do that for everyone, which creates an apprenticeship problem.
. They don't do it for people who whine. I pass advice on to people inworld. But I don't give it to people who have bad attitudes. That's a waste of time. From: Yumi Murakami No offense taken; I _do_ have a storefront up.
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Sorry...thought you said that you closed your store. From: Yumi Murakami
And you can believe what you wish, but the reality is these people didn't have their success limited by having those beliefs, and didn't give up. In order to succeed, it is not necessary to hold on to positive beliefs that turn out to be false. It is quite possible to succeed with true beliefs, even if they are negative.
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I've not seen too many people with negative beliefs "making it" in either life. From: Yumi Murakami
If there was any possible way you could have searched every furniture store on SL, that would be a good point. As it is, even if there were more designers you wouldn't have found them.
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If I didn't find them - it's because the were not using effective marketing tools. So there is room for some more designers who know how to market as well as design. From: Yumi Murakami
"Grinding" isn't the same as hard work. Grinding is hard work that's added artifically to the platform, like killing monsters on WoW. SL's lack of prim or texture alignment tools, and LSL's lack of support for libraries, templates or classes, have been such long standing issues that to not have corrected them by now is pretty much LL just deliberately introducing grind to the platform.
I've experienced grinding every day in RL for as long as I can remember. Yeah - SL is a fantasy/utopia world, but I think that when you're running a business....the fantasy/utopia does not apply for the most part, and that it is very much real life....since people are giving you real life funds. So I don't expect there to be any less grinding, by your definition, in SL.
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Yumi Murakami
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10-16-2009 08:34
From: Mickey Vandeverre They don't do it for people who whine. I pass advice on to people inworld. But I don't give it to people who have bad attitudes. That's a waste of time. Most people only whine _after_ they've missed those opportunities. I missed out on several while I was new in SL, in my own "wow wow wow" phase, and wasn't "whining" at all. From: someone Sorry...thought you said that you closed your store.
No, although I probably would if I could sell the land. From: someone I've not seen too many people with negative beliefs "making it" in either life.
So nobody who's ever been to business school - where they will be taught that 90% of small businesses fail - ever succeeded in business? From: someone If I didn't find them - it's because the were not using effective marketing tools. So there is room for some more designers who know how to market as well as design.
No - this is where the human dimension comes in. There is a maximum bandwidth of marketing material that a human can absorb, no matter how the channels are organised. In other words, if you searched SL for furniture until you became exhausted, adding more businesses that marketed in the same way that the ones you found did probably wouldn't help, because you'd still become exhausted after the same amount of searching. There would just be a larger superset that you'd viewed some part of. From: someone I've experienced grinding every day in RL for as long as I can remember. Yeah - SL is a fantasy/utopia world, but I think that when you're running a business....the fantasy/utopia does not apply for the most part, and that it is very much real life....since people are giving you real life funds. So I don't expect there to be any less grinding, by your definition, in SL. Again, griding is not the same as hard work. Grinding is _artificial_. There si no reason whatsoever for LL to not implement prim alignment and proper LSL libraries other than to artifically slow down SL users; it's no better than making WoW players kill a hundred dragons.
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Argent Stonecutter
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Join date: 20 Sep 2005
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10-16-2009 08:36
As a consumer... if I'm looking for a product on the Internet, there are search tools that work effectively to let me find it whether I'm looking for something from a company that's "effectively marketing it" or not. The search engines deliberately work hard to keep "effective marketing" from biasing the results. This is good for consumers.
In XSL, what I find is 32 minor variants of color schemes of something I can't possibly imagine ever wanting to buy. And that's *better* than in-world search. I don't care whether the guy running the store has spent thousands on classifieds or not, if I can't find anything.
So the result is that as a consumer I look for stuff in SL by word of mouth and by reading forums and blogs outside Linden Lab's domain.
And that's a horrible failure.
I can't see how anyone can possibly defend the mess that is SL's search tools by saying that "you have to market effectively".
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Mickey Vandeverre
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10-16-2009 08:50
From: Yumi Murakami Most people only whine _after_ they've missed those opportunities. I missed out on several while I was new in SL, in my own "wow wow wow" phase, and wasn't "whining" at all. . You've been whining for months. Maybe years. From: Yumi Murakami
No, although I probably would if I could sell the land.
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Then your heart isn't in it. No Passion. Same thing as not having a storefront. From: Yumi Murakami
So nobody who's ever been to business school - where they will be taught that 90% of small businesses fail - ever succeeded in business?
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They visualized themselves in the 10% category. From: Yumi Murakami
No - this is where the human dimension comes in. There is a maximum bandwidth of marketing material that a human can absorb, no matter how the channels are organised. In other words, if you searched SL for furniture until you became exhausted, adding more businesses that marketed in the same way that the ones you found did probably wouldn't help, because you'd still become exhausted after the same amount of searching. There would just be a larger superset that you'd viewed some part of.
You find me a black lacquer hot tub with leopard print accents, matching leopard print towel rack, matching sink/vanity, and a linen closet with leopard print towels in it.....and I'll cut you some slack on this one. From: Yumi Murakami
Again, griding is not the same as hard work. Grinding is _artificial_. There si no reason whatsoever for LL to not implement prim alignment and proper LSL libraries other than to artifically slow down SL users; it's no better than making WoW players kill a hundred dragons.
Happens every day in RL. Time for ferret pics.
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Argent Stonecutter
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10-16-2009 09:00
From: Mickey Vandeverre Time for ferret pics. 
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Mickey Vandeverre
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10-16-2009 09:11
 Thank You. From: Argent Stonecutter
I can't see how anyone can possibly defend the mess that is SL's search tools by saying that "you have to market effectively".
Well, I must have pretty good luck - because if they describe their product correctly - I can find it in All search or Xstreet. And the search works fine when I try to locate my own products on Xstreet. Lime Green Retro - there it is - number one - and that's not a new listing. Pink Polka Dot - there it is on front page, about 6 down. I don't see a leopard print bathroom at all. And I used several combinations of keywords that would make sense. If someone has one, they missed the boat on the right keyword combinations. If there isn't one made - that's nuts - because people buy a ton of leopard print furniture. Market is open. ETA: Using that as an example, because not everything has been done, and not everything has been marketed correctly. Leopard print is common. If they've missed that - they've missed a ton of other styles and designs - market is always open.
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Yumi Murakami
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10-16-2009 09:24
From: Mickey Vandeverre You've been whining for months. Maybe years. Yes, but only _after_ I found myself on the wrong side of an apprenticeship problem. From: someone Then your heart isn't in it. No Passion. Same thing as not having a storefront.
Yes, but only _after_ it was apparant it wasn't going anywhere, and I wasn't going to get what I wanted (which wasn't just $). From: someone They visualized themselves in the 10% category.
Well, all I've posted is that 90% fail. I haven't said anything about where any individual should visualise themselves. What I have said is that, for the whole society, the 90% failure rate may be a retention problem. From: someone Happens every day in RL.
Purely artificial work, created by god? Um, no.
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Argent Stonecutter
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10-16-2009 09:37
From: Mickey Vandeverre Well, I must have pretty good luck - because if they describe their product correctly - I can find it in All search or Xstreet.
And the search works fine when I try to locate my own products on Xstreet. Lime Green Retro - there it is - number one - and that's not a new listing. Pink Polka Dot - there it is on front page, about 6 down.
If I know the exactt name of the product I'm looking for, I can find it pretty easily too. If I want to find something a little obscure online, say, oh, a gadget for cutting irregular holes in perspex to install a cat door, I can find it in a few clicks even if I don't know when I start looking that the right name is "saber saw". Try *that* kind of search. Imagine you didn't know the difference between a vanity and a medicine cabinet (if there is one... I'm Home Decoration blind).
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Mickey Vandeverre
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10-16-2009 09:57
From: Argent Stonecutter
Try *that* kind of search. Imagine you didn't know the difference between a vanity and a medicine cabinet (if there is one... I'm Home Decoration blind).
That's what I'm saying - put yourself in a customer's head, and use every keyword that would be descriptive. Can't say that I have this covered - it takes time. No Leopard Vanity - but there is a Zebra Vanity. So someone looking for a Zebra Vanity will find it, and that merchant scored with the right phrase.
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Argent Stonecutter
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10-16-2009 10:03
From: Mickey Vandeverre That's what I'm saying - put yourself in a customer's head Get out of my head, you freak! 
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Mickey Vandeverre
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10-16-2009 10:50
From: Argent Stonecutter Get out of my head, you freak!  Trust me....I don't want to be there any more than you do. But some merchants have a saw with saw horse, and a chainsaw for you. No sabre saws. Market is wide open.
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Anya Ristow
Vengeance Studio
Join date: 21 Sep 2006
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10-16-2009 14:30
From: Mickey Vandeverre So someone looking for a Zebra Vanity will find it, and that merchant scored with the right phrase. That's still a contrived search. Try searching for things that people will actually search for, using terms they will use. I promise you I will never search for a zebra vanity.
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Ciaran Laval
Mostly Harmless
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10-16-2009 15:05
People use phrases to search, I might want to search for a leather Jacket, searching for jacket is going to be too broad a search, leather jacket narrows it down, black leather jacket narrows it down further.
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Argent Stonecutter
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10-16-2009 15:19
Ciaran: I just did a search for a photographer's vest or waistcoat on XSL, using "photographer's vest" and "photographer's waistcoat". I got back hundreds of hits on vests and waistcoats, many of which were obviously created just to fill XSL with spam (like, dozens of cheap looking system-cut tartan samples sold as "[insert clan here] tartan waistcoats"  . There was no indication that the search was being qualified by the "photographer" term.
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