The Armani store, what the...

Have you been to it yet? What did you think? Do you think its damaging the game to let big corporations like this in?
I went and had a look at his store and I have to say I really couldnt see the point of it. Yes its all nicely done and probably looks just like one of his real life stores but not only could I not find anything for sale but there was nothing entertaining or creative about it. Is there a point to wandering around a virtual big name designer clothes store and buying nothing, i just dont get it.
Its got all these suits etc made from prims hanging on racks but you cant buy them. It has changing rooms which you cannot enter. It doesnt contribute anything really. Its basically just a self serving advertisement that he is hoping will link people to his real life stores.
I think Mr Armani has entirely missed the point of second life.

If he missed the point, well, he won't be the first. I'm beginning to think even Phil has missed the point of SL.

I wouldn't buy any of his stuff in real life so I'm certainly not going to waste virtual money on it either.

I'm not impressed by expensive labels and paying money to be a walking advertisment for someone, I'd much rather support "home grown" SL designers who probably have as much talent anyway.

Broccoli

Maybe Mr Armani likes too play in SL too, what better way would there be for him to cover up his addiction. Also he can claim his VAT back.

/me laughs out loud

imogen

Whos Phil?

Thats nice,good on you Brocoli.

What we need here is the Guy from Canal Street who I buy all my Armani knockoffs from to set up shop in SL.........but he's probably already working for someone else's $10 sweatshop already.

Damaging the game? Um, the damage been done by LL's crack decision makers who are slowly destroying SL one poorly communicated business move at a time, not by corporations too dumb to realize the shark was jumped last November.

That *was* funneh.

Personally, I think it's damaging to the game not because these big corporations are evil, but because they just don't *know* what to do with private sims to make them commercially effective.

I visited the Armani sim last week, and I have to say, it's a million times more bland than any of their RL stores (and that's saying something), but at least in a real Armani store I can actually buy something.

Armani - the sim, is nothing but an ornament that you get bored of looking at within one minute, and frustrated at not being to interact with within two.

A few months down the line, the marketing bods at Armani will let out a big sigh before pulling out because nobody visits their sim. Linden Lab (and we) are the ultimate losers.

They need to understand that a build in Second Life isn't just something pretty to look at, but something which has enormous interactive potential; and if they just had the foresight, and took the right advice, their sim need not be like every other bland commercial graveyard in SL.

Phillip Linden, AKA Phillip Rosedale.. who owns SL... oops... we own it... dont we??

er... scrap that

imogen

I have a wardrobe full of expensive suits, although most are from the 80s only a couple lately and to put it in perspective most are over £600.

The point is, even those from the 80s still stand the test of time, I wear them often, so on a time worn/cost basis they become cheaper, I look more professional and smarter.

If I buy a cheap suit I look like a bag of shi*

Another example, I bought a designer leather sofa, also in the 80s, now a classic, lots of money. Friends bought very cheap sofa's, I still have my sofa and its worth more than what i paid for it, my friends have bought 5 or 6 sofa's in the same time and will continue buying cheap sofa's, in the long run mine has been cheaper.

(edit: I wouldn't buy an Armani Suit though, not good enough)

Fascinating. Are any of your suits blue, as that's right where this post came from?

I have an electric blue Jean-Paul Gauliter suit, usually wear for weddings

Thanks. Now I feel much better)

I went and had a look. It was pretty pointless.

Do we all save our designer gear? I bought tons of flashy designer crap in the mid-90s, but now I just buy tons of bland designer crap. I have a Vivienne Westwood top that I stopped wearing when somebody in a nightclub told me I looked like a Star Trek extra. The worst thing was, I looked in the mirror and realised they were absolutely right.

Brands like Armani have taken a severe bashing in the UK this past decade I think, probably because their stuff would so often find its way into the bargain bin at Tesco. Calvin Klein is another one. Very likely to be donned by somebody wearing a burberry baseball cap these days .. and any Brit knows what label that attracts.

Depending on which version of Star Trek they were referencing, that could be damning indeed. And if it was a Red Shirt, you are really screwed........

I can't recall the film, but there was a line along this:

"Hey, is that a Members Only Jacket?"
"Yes, it is".
"What are you, the last member?"

It is too. It's not a million miles from this:

http://img90.imageshack.us/img90/4668/wesleyfi0.jpg

Although the black material on the upper chest and shoulders is like a thin rubber, and there are metal studs in it which make you gasp when they catch your torso due to their cold temperature.

I just tried it on again. I was going to take a picture but thought better of it.

I can't recall the film, but there was a line along this:
I'm a geek, but unfortunatley not a Star Trek geek, so I'm not sure what's going on here.

It could be a method of protecting their trademark by possessing a virtual presence.

That line wasn't from a Star Trek film, I think it was from "Something About Mary" but i'm not positive.

LOL I love the Pic. Goddamn, I hated that annoying twit.

I was interested for like .5 seconds because when I was in Fashion Merchandising in highschool, I wrote a huge paper on Armani. But honestly, who cares anyway. I'm positive the sim won't last long.

Real Life designers coming into SL has been a touchy subject around here for a while. No one wants to see any RL designer come in and steal all of SL away from the "second Life" designers. Really though, that rests on OUR shoulders *by our I mean every single person that buys anything in Second Life. As long as WE refuse to buy/view this pompous crap, we will keep running them off.

Is the guy in the pic famous? Just look at these references flying over my head. Star Trek, Something About Mary .. that fresh faced guy in the pic.

I'm nowhere near as smooth as that.
http://flickr.com/photos/machinima/1414929946/

The actor who played him apparently also hated that annoying twit. Poor thing...

Yeah, I saw an interview with him attesting to that, it made his stock with me rise.