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Updates to XStreet SL Listing Guidelines

SuezanneC Baskerville
Forums Rock!
Join date: 22 Dec 2003
Posts: 14,229
08-11-2009 18:16
From: someone

Updates to XStreet SL Listing Guidelines
Posted by Pink Linden on Aug 11, 2009 4:36:34 PM

Hi, I'm Pink Linden. I'm the Linden in charge of Second Life's marketplaces. Some of you have taken the time to greet me on the XStreet SL Forums. For those of you who haven't yet met me, here's a link to my introductory post where you can learn more about me and my role at Linden Lab.

As we said in our recent blog post on Our Content Management Roadmap, we're committed to clarifying and updating our policies. We want everyone in the Second Life community to have the best experience possible selling and shopping on Xstreet SL.

To that end, we've updated and restated our Listing Guidelines for Xstreet SL. Please take this opportunity to re-read the Listing Guidelines to ensure you understand and are abiding by our updated and clarified policies. As you do, please pay extra careful attention to the following integral components of this update:

XStreet.png

Branding Guidelines

Our marketplace offers incredible opportunities for Second Life merchants to develop their own thriving brands and to work with real-world brand owners who've authorized use of their brands in Second Life. Brands are important to the shopping experience because they indicate to shoppers a level of quality and trust associated with the brand owner.

For the benefit of shoppers, brand owners, and the shopping experience as a whole, our Branding Guidelines help clarify permissible uses of brand names and branded items in listings. The goal of these guidelines is to provide clear guidance on listing practices that are not allowed because they can be misleading for shoppers and can lead to infringement of brand owners' intellectual property. Please review the Branding Guidelines for more information.

Policy Prohibiting Listings for Real-World Goods or Services

Our marketplace is only for digital content and services for use with Second Life. Our marketplace is not intended for, and we do not allow, listings for real-world goods or services. Our policy prohibiting such listings is for the benefit of the buyers and sellers of content and services for Second Life for whom our marketplace is designed.

Policy Prohibiting Keyword Spam

Based on overwhelming feedback from you, our customers, we've updated our guidelines to prohibit keyword spam to help shoppers find what they're looking for more quickly and easily. "Keyword spam" is the inclusion of words that have nothing to do with the item listed so that the listing will appear in search results. Keyword spam clutters the marketplace and makes buying and selling more difficult. For a better and more enjoyable shopping experience, we disallow keyword spam.

Changes To Your Listings and Content

Please familiarize yourself with the updated Xstreet SL Listing Guidelines. We are providing a grace period to allow you time to make any necessary changes to your listings and content before the updates to the Listing Guidelines go into effect.

If you have listings or content that do not comply, please modify or remove your listings and content, including content in Second Life associated with the listings, to bring them into compliance by no later than Monday, September 14, 2009. If you remove a featured listing to bring it into compliance on or before September 14, 2009, you will receive a pro-rated refund for the time remaining on the listing. After September 14, Linden Lab may remove listings and content that do not comply with the Xstreet SL Listing Guidelines, and no refunds will be issued for any removed listings.

If you have questions after reading this post, please visit our Frequently Asked Questions where we address some common inquiries and concerns.

For discussion of our updated Xstreet SL Listing Guidelines, please visit the discussion thread, in which we will be reviewing and responding to posts for the next few days.

Thanks, all, and here's to a successful marketplace and an improved shopping experience!


The blog post is at https://blogs.secondlife.com/community/community/blog/2009/08/11/updates-to-xstreet-sl-listing-guidelines

The discussion in the blogs is at https://blogs.secondlife.com/thread/1798
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So long to these forums, the vBulletin forums that used to be at forums.secondlife.com. I will miss them.

I can be found on the web by searching for "SuezanneC Baskerville", or go to

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http://lindenlab.tribe.net/ created on 11/19/03.

Members: Ben, Catherine, Colin, Cory, Dan, Doug, Jim, Philip, Phoenix, Richard,
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Snickers Snook
Odd Princess - Trout 7.3
Join date: 17 Apr 2007
Posts: 746
08-11-2009 19:59
Aside from the things that are just wrong in the new guidelines, I wonder where
LL will find all the peeps needed to enforce this stuff.
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Tarina Sewell
Just Browsing Thank you
Join date: 20 Jul 2007
Posts: 2,180
08-11-2009 20:15
I notice that every Top listing has keyword spamming. This policy I support 100%

hmm there goes all those look a like skins huh?

Anti-Competitive or Abusive Behavior. Examples include, but are not limited to:
inflating prices on Xstreet SL compared to in-world or other e-commerce sites,
hostile reviews or comments on a competing merchant's items, and
item listings which are abusive against another merchant or their products.

I hope they do enforce, but I suppose it will be up to us the users to flag offenders.
SuezanneC Baskerville
Forums Rock!
Join date: 22 Dec 2003
Posts: 14,229
08-11-2009 20:28
No discounts on inworld purchases allowed. Hmm.
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So long to these forums, the vBulletin forums that used to be at forums.secondlife.com. I will miss them.

I can be found on the web by searching for "SuezanneC Baskerville", or go to

http://www.google.com/profiles/suezanne

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http://lindenlab.tribe.net/ created on 11/19/03.

Members: Ben, Catherine, Colin, Cory, Dan, Doug, Jim, Philip, Phoenix, Richard,
Robin, and Ryan

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Tarina Sewell
Just Browsing Thank you
Join date: 20 Jul 2007
Posts: 2,180
08-11-2009 20:31
where did you read that,

I see this

inflating prices on Xstreet SL compared to in-world or other e-commerce sites,

hmm...
its late Im tired I might have missed no discountss
SuezanneC Baskerville
Forums Rock!
Join date: 22 Dec 2003
Posts: 14,229
08-11-2009 20:43
"inflating prices on Xstreet SL compared to in-world " is the same thing as discounting inworld prices compared to xstreet prices.

If xstreetprice = inworldprice X "1.?" is not allowed then inworldprice = xstreetprice / "1.?" is not allowed.
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So long to these forums, the vBulletin forums that used to be at forums.secondlife.com. I will miss them.

I can be found on the web by searching for "SuezanneC Baskerville", or go to

http://www.google.com/profiles/suezanne

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http://lindenlab.tribe.net/ created on 11/19/03.

Members: Ben, Catherine, Colin, Cory, Dan, Doug, Jim, Philip, Phoenix, Richard,
Robin, and Ryan

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Winter Ventura
Eclectic Randomness
Join date: 18 Jul 2006
Posts: 2,579
08-11-2009 21:27
Gor.
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Ciera Spyker
Queen of SL
Join date: 25 Mar 2008
Posts: 424
08-11-2009 22:25
BLANK them, i took all my stuff off xstreet already. problem solved, i coud care less anymore. Sl is dead.
Lance Corrimal
I don't do stupid.
Join date: 9 Jun 2006
Posts: 877
08-11-2009 22:45
Can I Haz Your Stuffz?
Viktoria Dovgal
Join date: 29 Jul 2007
Posts: 3,593
08-12-2009 02:38
From: SuezanneC Baskerville
No discounts on inworld purchases allowed. Hmm.

Yep, that's an old policy. At least under the old management, they allowed a small difference for the commission, but exactly how much of a difference was never official.

https://www.xstreetsl.com/modules.php?name=Forums&file=viewtopic&p=109904#109904
SuezanneC Baskerville
Forums Rock!
Join date: 22 Dec 2003
Posts: 14,229
08-12-2009 06:27
It doesn't seem like the best policy humans have ever devised.
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So long to these forums, the vBulletin forums that used to be at forums.secondlife.com. I will miss them.

I can be found on the web by searching for "SuezanneC Baskerville", or go to

http://www.google.com/profiles/suezanne

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http://lindenlab.tribe.net/ created on 11/19/03.

Members: Ben, Catherine, Colin, Cory, Dan, Doug, Jim, Philip, Phoenix, Richard,
Robin, and Ryan

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LittleMe Jewell
...........
Join date: 8 Oct 2007
Posts: 11,319
08-12-2009 06:37
From: Ciera Spyker
BLANK them, i took all my stuff off xstreet already. problem solved, i coud care less anymore. Sl is dead.
I thought you left last Dec?
:confused:

:D
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Optimism is denial, so face the facts and move on.
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LittleMe Jewell
...........
Join date: 8 Oct 2007
Posts: 11,319
08-12-2009 06:38
From: SuezanneC Baskerville
It doesn't seem like the best policy humans have ever devised.
Well............ we ARE talking about LL here.
:rolleyes:
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Why do you sit there looking like an envelope without any address on it?
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Optimism is denial, so face the facts and move on.
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Raudf Fox
(ra-ow-th)
Join date: 25 Feb 2005
Posts: 5,119
08-12-2009 07:49
Roughly translated:

"Do our policing for us, because we're only going to do this once..."

Sounds like situation normal for LL.
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Ceera Murakami
Texture Artist / Builder
Join date: 9 Sep 2005
Posts: 7,750
08-12-2009 08:01
It will be interesting to see how this is applied to all the content related to Gorean RP, Harry Potter, Star Trek, Star Wars, and other fan-based RP activity.

Will they ban in-world sales as well? If not, why not? Surely selling "Gorean Kajira Collars and Silks" or "Jedi Light Sabres" or "Hogworts Student Robes" is just as much a violation on XStreet-SL or when sold in-world?

I agree that it is necessary to respect copyright and trademark law. But it seems that doing so will doom a lot of fan activity here, since there is no way that, for example, the Star Wars copyright holders are going to make a deal with some SL resident to resell "Official Star Wars Merchandise" for pennies per item in SL. Nor would those same corporations bother to come to SL to sell it themselves. The profits are way too small to bother with.
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Blot Brickworks
The end of days
Join date: 28 Oct 2006
Posts: 1,076
08-12-2009 10:43
The enormity of the new changes are just sinking in .I don,t think I have the energy to change my stuff that does not comply.
For instance one line I put out are bar back textures and bars.The textures are mine but stuff like bottles have always been RL versions.I even took a photo of my RL bar and made an item from it.
I just spent a couple of hours redoing a texture with my own bottles What the hell happens to all the stuff I sold over the years.Will I be expected to give refunds.
As I cull my stuff on Xstreet and inworld I wont be needing 2000 prims any more.This might just be the time to downsize big time for me and stick with my 512.
Watch this space.
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Skell Dagger
Smitten
Join date: 26 Jun 2007
Posts: 1,885
08-12-2009 10:52
I think this section -

From: someone
An avatar that has the appearance of a celebrity (for example, Elvis Presley or Marilyn Monroe) cannot be listed if the listing party is not the owner of the celebrity's right of publicity (or the right to use the celebrity's appearance, for example, Elvis Presley Enterprises, Inc. or Marilyn Monroe LLC) or officially authorized by the celebrity rights owner.
- is going to cause a lot of problems for the lookalike shape and avatar stores, because if it's not allowed on Xstreet, how long before it's chased down inworld, too?
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Nika Talaj
now you see her ...
Join date: 2 Jan 2007
Posts: 5,449
08-12-2009 11:00
From: Blot Brickworks
For instance one line I put out are bar back textures and bars.The textures are mine but stuff like bottles have always been RL versions.I even took a photo of my RL bar and made an item from it.
Whoa, I think you're making this more draconian than it actually is.

If you sell cans of soda textured with a photo of a Pepsi can and call it "Pepsi", you have a problem. However, if you make a bar texture that happens to contain pictures of Pepsi, sold as "Bar Texture" and not "Pepsi", you're fine.

I think all LL is doing is protecting brands like companies do in RL - they are not going beyond that. In RL, if a photographer takes a picture of a bar that happens to contain cans of Pepsi, they do not have to get permission from Pepsi or pay Pepsi anything to sell the picture as their own creation. In fact, in the case of films, Pepsi pays the filmmaker to GET their can in the shot!

If, however, you take a picture of a can of Pepsi, put it on a Tshirt and sell it as "Pepsi shirt" - you may have a problem. Unless you're Andy Warhol reincarnated :)
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LittleMe Jewell
...........
Join date: 8 Oct 2007
Posts: 11,319
08-12-2009 11:16
Glad I already bought my Marilyn dress and Marilyn pose and Marilyn hair
:rolleyes:
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-Lil

Why do you sit there looking like an envelope without any address on it?
~Mark Twain~

Optimism is denial, so face the facts and move on.
♥♥♥
Lil's Yard Sale / Inventory Cleanout: http://slurl.com/secondlife/Triggerfish/52/27/22
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http://www.flickr.com/photos/littleme_jewell
Lindal Kidd
Dances With Noobs
Join date: 26 Jun 2007
Posts: 8,371
08-12-2009 11:22
From: LittleMe Jewell
Glad I already bought my Marilyn dress and Marilyn pose and Marilyn hair
:rolleyes:


I spent a LOT on my Marilyn costume. And Lil...they can take it away, just delete it from your inventory.
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Lindal Kidd
Blot Brickworks
The end of days
Join date: 28 Oct 2006
Posts: 1,076
08-12-2009 11:39
From: Nika Talaj
Whoa, I think you're making this more draconian than it actually is.

If you sell cans of soda textured with a photo of a Pepsi can and call it "Pepsi", you have a problem. However, if you make a bar texture that happens to contain pictures of Pepsi, sold as "Bar Texture" and not "Pepsi", you're fine.

I think all LL is doing is protecting brands like companies do in RL - they are not going beyond that. In RL, if a photographer takes a picture of a bar that happens to contain cans of Pepsi, they do not have to get permission from Pepsi or pay Pepsi anything to sell the picture as their own creation. In fact, in the case of films, Pepsi pays the filmmaker to GET their can in the shot!

If, however, you take a picture of a can of Pepsi, put it on a Tshirt and sell it as "Pepsi shirt" - you may have a problem. Unless you're Andy Warhol reincarnated :)
.


I sure hope you are right .I think the whole thing needs to be spelled out better and we only have 3 weeks.
This is the sort of stuff I mean:-

_____________________


Blots Plot @ THE OLD MERMAID INN
http://slurl.com/secondlife/Dunbeath
/206/85/26

http://phillplasma.com/2009/05/01/blots-plot-the-old-mermaid-inn/
Dekka Raymaker
thinking very hard
Join date: 4 Feb 2007
Posts: 3,898
08-12-2009 13:08
Torley's Ravenelle raves on about all the Alice in Wonderland themed sims there are, what will Linden Lab do about them. The point is, it will not be right for them to pick and choose, if a Alice in Wonderland style dress is banned in Xstreet they have to close down all those sims in Second Life until all references to Alice are removed. By the way I'm not targetting AiW sims I love them, just using it as an example.
Argent Stonecutter
Emergency Mustelid
Join date: 20 Sep 2005
Posts: 20,263
08-12-2009 13:23
Alice in Wonderland is out of copyright, assuming they're basing their imagery on the Tenniel illustrations rather than the Disney movies.

http://www.gutenberg.org/etext/11#
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Raudf Fox
(ra-ow-th)
Join date: 25 Feb 2005
Posts: 5,119
08-12-2009 13:31
From: Dekka Raymaker
Torley's Ravenelle raves on about all the Alice in Wonderland themed sims there are, what will Linden Lab do about them. The point is, it will not be right for them to pick and choose, if a Alice in Wonderland style dress is banned in Xstreet they have to close down all those sims in Second Life until all references to Alice are removed. By the way I'm not targetting AiW sims I love them, just using it as an example.


Actually, if I'm not mistaken Alice in Wonderland is creative commons now. BUT, use of the Disney version isn't.. So if you use one that looks like it's from Disney, you're likely to get dinged but a "generic" Alice won't hurt you at all.. or shouldn't.

Knowing LL, they'll get that wrong too.

Blarg, Argent beat me to it! :p
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Want more attachment points for your avatar's wearing pleasure? Then please vote for

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Shambolic Walkenberg
Registered User
Join date: 24 May 2008
Posts: 152
08-12-2009 13:32
It's not an update, but this:

From: someone
Visual depictions of patently offensive sexual conduct including, but not limited to, sex acts between consenting parties and masturbation.


I always have found offensive. Having a stroke or a strum, or a nudey tussle may be adult or mature, but should it be inherently "patently offensive"? I say no, but I also say anyone who uses such emotive language for these things patently offends me.
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