One of the most important 'answers' in years?

I don't think "realize" is the right word. That implies it's the right decision.

The problem is that without a continual influx of new ideas and content, from the kinds of people who created the content that the masses are coming in to get, the masses are going to go elsewhere.

we should tr.im that send it to ll, 'open letter v2'

OK, then tell me what and why.. I have no idea and as of today LL have wasted exactly 6 months of my time on it.

I have no idea what they're trying to do or why. Their stated objectives are completely at odds with the reality. Their liaison between the residents and LL is apparently only useful as an opposite barometer of what they are doing - i.e whatever he says is the position it's actually the opposite. The behaviour towards us in meetings is condescending to the point of insulting...

I really did need to vent that.. lol

but in all seriousness, do tell my what you know about the what and the why because I'm seriously in the dark. It's achieved absolutely no corporate objective that I can see so any enlightenment would be welcomed.

Yeah but your talking about us idiots there, do you really know that sensible people aren't leaving SL in droves? I think some are.

Ok..happy to change "realise" as I certainly wasn't endorsing the belief. Make it "mistakenly believe in".

And you are right, yes they will.

I'm aware of the issue, and I read the article. The point is that he dismisses trolls as "not worth listening to", more or less:

"And, because the people complaining were yelling and screaming, we thought the right response was to ignore them and wait for them to leave. After all, someone who is writing ten-page posts about how they are going to abandon your product is presumably going to go away, right? That’s why one of the most important maxims in online communities is “don’t feed the trolls.” People who thrive on creating controversy through volume, repetition and hyperbole don’t really want to be heard. They just want attention, and giving it to them just encourages more reckless behavior."

"Most normal customers – even among early adopters - do not pay attention to the trolls."

That's pretty much his entire treatment on "trolls". Nowhere does he take responsibility for creating them, due to IMVU's piss-poor communications policy, nor does he indicate an intent to redact the stance of "ignoring them".

My point is that he doesn't properly address the problem of trolls, nor how to properly deal with them / avoid creating them in the first place. He says he did in the comments, in response to Prokofy, of all people, who actually has the same issue with the article I did.

As a result, I think IMVU still has a ways to go in learning how to properly manage their community.

I don't see that anywhere. Quote, please?

"... in many ways I don't want Second Life to change either. It is magical, and it is cool to feel like you are one of the brave and visionary few who came early. But a bigger part of my heart wants to see it reach everyone, and so we must evolve. Onwards." --- Philip Rosedale, 9 Sep 2009.

Everyone as in... like everyone. Not just us who are here now, or just those who were here last year, or only those who were here in 2003. The key word, key thought, key desire, key hope even; is evolve. I think we can rise to this.

The trouble is evolving without devolving.

It's also one of those "things you can't do", hence: "You can't please everyone."

By focusing on evolving one aspect, you will alienate someone. That's a given, though. The trick is picking aspects where the level of alienation won't be large enough to impact your bottom line.

SL already has a large trail of littered resident bodies behind it from "choosing badly", so if there is any chance for a bright future for SL, LL is going to have to start "choosing well".