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Advice on Sales!!

Rhianna Larkham
Registered User
Join date: 24 Feb 2008
Posts: 229
08-04-2008 17:18
I'm asking for a opinion and some advice, I've recently opened up two stalls one in the Monkey Mall and one in Sunset plaza and i've not yet made a sale, i've been open at least 2 weeks. So i'm just wondering if i'm doing something wrong or are my designs not worth the prices i'm charging or is it because of the summer months?

What does everyone think and if anyone could give me some advice or tips on how too get my stuff selling or advice on advertising i would be extremely grateful.

http://shop.onrez.com/Rhianna_Larkham

Posted a link too my Onrez shop above just in case you would like too examine my creations too give me a opinion.

Thanks again

Rhianna
Macphisto Angelus
JAFO
Join date: 21 Oct 2004
Posts: 5,831
08-04-2008 17:37
Your stuff looks great and the prices are beyond reasonable.

Have you posted under new products here or at places like Sl Universe?

I notice you do not have a link to your OnRez or slurls to your shop locations in your signature.. that could help some.
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Smoke Gordonstone
-------------------------
Join date: 13 Jan 2008
Posts: 371
08-04-2008 17:47
Your designs look good and I agree with Mac, the prices are very reasonable as well.

Are you able to set up classifieds from the mall locations? Direct TP points to your stalls? If not, then you might want to consider getting a 512 parcel or something small like that to start out. Sometimes malls aren't the best way to go, especially if there is a landing point far from your store.
Katelicious Xue
Fresh Meat
Join date: 7 Jul 2008
Posts: 202
08-04-2008 18:05
From: Smoke Gordonstone
Sometimes malls aren't the best way to go, especially if there is a landing point far from your store.


I agree. I LOVE me some shopping, but I never shop malls (unless I can tp directly into the store I like) because of lag, confusing lay outs, and crazy rez time. Ask anyone who knows me, I have the patience of a virgin on prom night. If I like stuff and they are in a mall, I buy it off of SLX. I don't shop onrez, I don't like it. As a hardcore RL and SL shopper, I get all my leads from searches and SLX.
Blot Brickworks
The end of days
Join date: 28 Oct 2006
Posts: 1,076
08-04-2008 18:06
Every thing looks good.My only guess ,they are all black.For me the joke color in SL ,if it's even a color.I believe that seams and stuff can't be seen in black.For me it's a cop out color. your stuff looks good ,give it a chance with proper color.Just my opinion though,no offense intended .It' just me!!!
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Cristalle Karami
Lady of the House
Join date: 4 Dec 2006
Posts: 6,222
08-04-2008 18:16
What are you doing to advertise?
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Katelicious Xue
Fresh Meat
Join date: 7 Jul 2008
Posts: 202
08-04-2008 18:21
Okay, here is MHO:
I went to the LM in your profile picks and could not find your store. I even knew what to look for. I ran out of patience with having to rez at every stall. It is more like a swap meet. I suggest getting a small story with LOTS of pictures and low lag with a LM in your picks and on onrez. Take my opinion as a grain of sand, I am only a lover of shopping, not a pro retailer.
Feel free to IM me IW and I will show you my fav stores.
HTH
Bree Giffen
♥♣♦♠ Furrtune Hunter ♠♦♣♥
Join date: 22 Jun 2006
Posts: 2,715
08-04-2008 20:11
Turn on fullbright on all your signage. I would break out each product into their own seperate vendor box so you can see all of the clothes in one glance. Don't use really large textures that take too long to load.

Make the pictures look nice with the name of your store, the price, list permissions, etc. Make the pics of each item large, bright and easy to see the details. Include front and back.

It's pretty cluttered in the mall so maybe make your store sign bigger and brighter. Make it stand out. Think of your store as a product on a shelf. Make it stand out compared to other products. Take a look at any large store or even good small stores and make a note of the elements that make up the store. Try to add those to yours.

Always keep a lookout for a better location and definitely put your things in Onrez and Slexchange. Put your slurl in the descriptions of items at those websites.

Sometimes it just takes a while before things start to sell. Make more stuff to sell. Don't make more of the same, make yours better, or unique. Include LMs with each item (that could be a pain when you move but you have to do it).

And make a small forum signature...:)
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CCTV Giant
Registered User
Join date: 2 Nov 2006
Posts: 469
08-04-2008 20:48
Get out of the malls and invest in yourself. Be the master of your domain. A small standalone store is more effective than a mall any day of the week.
Jojogirl Bailey
jojo's Folly owner
Join date: 20 Jun 2007
Posts: 1,094
08-04-2008 21:16
its all about marketing, marketing, marketing,....oh and marketing...
im me in world and ill be happy to drop a notecard to you for a class i teach in how to do it....
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Rhianna Larkham
Registered User
Join date: 24 Feb 2008
Posts: 229
08-05-2008 05:14
Thank you for all the advice. I'll try too answer too each question posted too me.

Macphisto - Yes i post on both SL Universe and here when i release a new product

Smoke - I can set up classifieds but not sure if they would tp directly too the stall, I can't get a 512 piece of land as i'm not working so i can't afford the monthly fee.

Kate - I'll add onto SLX aswell and see where it gets me though i have noticed nothing sold yet through OnRez, is there anyway too advertise using SLX other than paying for the extra options, what do you mean by story and lots of pictures, i'd love too hear some of your ideas you have:)

Blot - I'll add more colour too my clothing lol.

Christalle - Well i post when i release something new on both here and SL Universe, i have a classified inworld too my store and i send out notices too Baby Monkey Junkies. What other ways can i advertise?

Bree - I'll use full bright on my signature at the stall, ill put my items separate. I list the price, perms and have images on the pictures and all my images are 512*512.

I'll make a forum signature aswell, need too read up how too do that know lol.

JoJo - I'll send you a IM inworld, i'd be very interested in this class.

Thanks again and keep the suggestions coming:)
Schwanson Schlegel
SL's Tokin' Villain
Join date: 15 Nov 2003
Posts: 2,721
08-05-2008 05:25
$L60 per day in sales would more than pay your tier for a 512. That's including stipend.
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Ordella Halley
~HERETIC~ Fashion&Design
Join date: 19 Mar 2007
Posts: 53
08-05-2008 05:43
1) get out of the malls. they are monay eaters.
2) find real places <--- no camping, no club bots, but genuine rp, sex, club, live music, combat... etc. where people who can afford spending money go.
3) get one main shop on your land (even rental, but change the parcel name to your shop's name.)

3) drop the freebie stuff from your designs (aka the jacket from Jean Shortie)
4) fit your items properly on your model (aka the prim skirt on Satin Sparkle)
5) build a shape for the model. A shape wich won't have square, thin legs (aka Jean Shortie, Red Holey)
6) take down the superlong hair from Red Brocade. People might want to actually see the design... unless you sell the hair included.
7) don't use SL sliders for sleeves, but use alpha channel to determine the lenght. Look at Blue Jeans. At the back the shirt sleeve has different tickness than on the front. It's disturbing, even if people won't know why they don;t like it. It's about symmetry.
8) show one picture from slightly aside, so people can see how wonderfull you resolved those fitting seams from front to back.


If I remember more I'll post.
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Rhianna Larkham
Registered User
Join date: 24 Feb 2008
Posts: 229
08-05-2008 06:22
I can't afford to get the premium account so i can't get my own 512 piece of land, i could try renting some but that would probally cost alot and i'm on a low budget. I chose malls because the rent on a stall was relitively cheap.

The jacket in jean shortie is not actually a freebie, i made that before the tanktop, just chose too add the tank top to go with the jeans.

The skirt does fit right on Satin sparkle, i think it was the way my avi was stood, i'll redo that.

I'll try too make a model shape aswell too model my things in, i'll alter the hair in both Red Brocade and Victorian.

I'll sort out the sleeves in Blue Jeans aswell.

Though i have too admit i've not seen an outfit that has a side view of it yet.
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http://shop.onrez.com/Rhianna_Larkham
http://www.slexchange.com/modules.php?name=Marketplace&MerchantID=130030
Sassy Romano
Registered User
Join date: 27 Feb 2008
Posts: 619
08-05-2008 06:57
From: Rhianna Larkham
Though i have too admit i've not seen an outfit that has a side view of it yet.

side views galore.



One outfit from one vendor I saw was described as having a deep plunging back which was what I was after. Guess what the photos did NOT show?! No sale, couldn't evaluate the product.

I do share a concern about the skirt fitments, if they fit, show them to fit cos I hate wearing hoops, in fact, I *don't* wear hoops, it's as simple as that.
Johan Durant
Registered User
Join date: 7 Aug 2006
Posts: 1,657
08-05-2008 07:06
From: Rhianna Larkham
i could try renting some but that would probally cost alot and i'm on a low budget. I chose malls because the rent on a stall was relitively cheap.


"A lot" is a relative term when it comes to rent. Renting some land to build a store is worth it if your goods are, well, good and you're serious about your store. It's certainly light years better than a mall stall.
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Imnotgoing Sideways
Can't outlaw cute! =^-^=
Join date: 17 Nov 2007
Posts: 4,694
08-05-2008 07:21
/me is gonna keep an eye on this thread.... I'm totally offering stuff myself, mostly focusing on glasses and some past stuff I figured would be fun to make. I took the advice of a friend on the pricing of the glasses so far, but, I'm afraid I'm charging too much. (T_T)

So far, I've had one SLX sale and one store sale of my glasses. I have my 512 parcel and premium is paid for the year, so I'm safe there. I'm doing the sigline thing, I've posted in 'new products', my parcel is listed in search, and I sneak my little store into any conversation I can. But, I'd love to see more sales, or at least more attention. (^_^)

Please keep feeding the advice for us noobie sellers, maybe even critique my stuff/prices a bit... *points at sigline* (^_^)y
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Rhianna Larkham
Registered User
Join date: 24 Feb 2008
Posts: 229
08-05-2008 07:35
Ok i'll adjust my skirts but i'm not sure what you mean by hoops? what hoops?

Well yes i am very serious but i don't have the funds too set too and rent a piece of land, it's not that i don't want too it's that i don't have the pysical cash.

I've added a Sig, hope that looks better:)

Any other advice keep it coming please.
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http://shop.onrez.com/Rhianna_Larkham
http://www.slexchange.com/modules.php?name=Marketplace&MerchantID=130030
Atashi Toshihiko
Frequently Befuddled
Join date: 7 Dec 2006
Posts: 1,423
08-05-2008 07:46
Some generic suggestions, in no particular order:

* Be verbose in your descriptions. On SLX and OnRez, and even inworld. Indicating permissions is good, describing what clothing layer(s) each article is on is great, and of course some descriptive sentences will help. Think of it as if you were writing ad copy for a tv or radio commercial.. try and really Sell your work.

* OnRez lets you have 3 pictures, and SLX lets you have even more, take advantage of this. Its great to have the one sales pic that is used both online and inworld, but use those multiple views on the websites.

* Include a slurl on the online sites that link to your main location inworld, and use signs inworld to link to your Onrez and SLX sites. Some folks 'browse' on the web then buy inworld, others might see your inworld site but have some extra L$ to spend in their SLX/Onrez accounts -- or might want to check what else you have -- or might want to read the more verbose descriptions and see the extra photos that you can have on the web-based sites.

* Use classifieds. This can take time to figure out what works, and granted the clothing industry is huge. Nonetheless, I would suggest trying one or two blanket ads that cover your overall shop / style / line, then a couple specific ads for your favorite items. As already mentioned, use the New Products category for new releases, and monitor the results of your classifieds. Keep what works, change what doesn't.

* This may or may not help, but if you have a favorite hang-out or club and they are looking for raffle prizes, donate! Box some outfits up, include LMs and a notecard, and make sure the box has both the outfit name and your name or your store's name on it.

* Keep coming up with new stuff. Every time you put a new product on SLX or OnRez it gets in the 'new' category for a few days, and people do watch that. Putting out new stuff can also bring fresh eyes to your existing work, as people see the new item(s) then go and check on what else you have available.

* Most importantly, above all else, do it for the fun, not for the L$. Make what you want, what you enjoy making, and let the sales come where they may...don't get hung-up on building stuff that you think 'the market' wants, or worrying about making that next L$ from somewhere.

Good luck!

-Atashi
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Amaranthim Talon
Voyager, Seeker, Curious
Join date: 14 Nov 2006
Posts: 12,032
08-05-2008 08:17
I will be watching as well. I have made a few sales but no where near anything I would consider a success.

Ordella, you had some great input- I wanted to IM you but you do not ave it turned on.

Sassy- if you are looking for deep plunging backs- go take a look at my stuff on OnRez or SLExchange or my store if you are in world- you will NOT be disappointed.

To the OP- I just joined Fashion Consolidated- can't beat it for exposure- but can't opine yet if it will impact my sales... http://shop.onrez.com/item/603443
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Rhianna Larkham
Registered User
Join date: 24 Feb 2008
Posts: 229
08-05-2008 08:54
Yes please let us know about Fashcon, i was curious if they are worth spending the money on it.
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Sassy Romano
Registered User
Join date: 27 Feb 2008
Posts: 619
08-05-2008 09:10
From: Rhianna Larkham
Ok i'll adjust my skirts but i'm not sure what you mean by hoops? what hoops?

Ok, for me the waistband of a prim skirt has to fit well. I don't like them where there's a belt to finish it off that's too circular such that it's not possible to get it to fit all around. Either it's tight on the tummy and back but then disappears into the hips or to make it fit my hips, I then get a huge gap front and rear.

I'm pretty picky on this and so I can only judge the likely fit by looking that picture to see if it's "hoopy" or whether it's a prim that is reasonably shaped to look like a belt that fits like a belt.
Melissa Zerbino
Registered User
Join date: 29 Sep 2007
Posts: 212
08-05-2008 09:18
Finding a good location is not easy. It's a lot about finding real traffic and not setteling with being stuck in a corner, and it takes a lot of searching to find it. If you are not making rent, move to a new location.
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You're the kind of girl we would all love to tie up and do awful things to. You have a strong sense of self and you are in complete control of your sensual side as well. Based on these pictures, I'm giving you a 9.1 - which is a VERY strong start for your first submission (heh - I said "submission";). You are a slut, but in the most positive, sexy way. Congratulations and shame on you!
Rhianna Larkham
Registered User
Join date: 24 Feb 2008
Posts: 229
08-05-2008 09:30
*nods*

I'll give it another week, one of the malls has only just opened and i just rented in a busy club the tp point is right next too my stall so i'll give them a go, if nothing happens i'll give it up, i can't afford too really do more than i'm doing.
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http://shop.onrez.com/Rhianna_Larkham
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Pixieplumb Flanagan
Prop. Baby Monkey
Join date: 10 Feb 2007
Posts: 268
08-05-2008 09:43
From: Ordella Halley
1) get out of the malls. they are monay eaters.
.


The Monkey Mall is free, Ordella. No rent, no commission, no time limit. We allocate 30 prims to each store and vendors can also send notices to Baby Monkey Junkies, my update group which currently has about 1,200 members. We also have regular hunts and other events. I know there are some malls which charge rent or commission (or both) and don't do much for their vendors, but the Monkey Mall isn't one of them. It's also reasonably easy to navigate - in our opinion - and the greeter offers a notecard giving a brief description of the various stores. Judging by the waiting list, I'd say it was a success!
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