From: Gwyneth Llewelyn
What changed? Well, on an average day sitting at the Help Island for a few hours, I might get in touch with perhaps a hundred or so new users. 99 of those will have joined because they were attracted to the flashy graphics. Their first two questions are always: "How do I get money?" and "What do I do next?" All of them are assuming that Second Life is a mission-based MMORPG they've just came across, and they expect the same things to be valid in SL as well. If we can extrapolate from the current statistics, about half of the users drop off SL immediately and go back to playing WoW; the rest understands that this is some sort of social 3D MUD and give it a try. But they certainly did not get a single hint from the web side to understand that; they had to figure it out by themselves.
Gwyneth,
I'm so far behind catching up on some of your points I'm sure most people are sick of seeing this thread bumped... Would you mind if I continued it over at my
Second Life HomePage Foums?
Just addressing this one paragraph out of turn, however, the questions you mentioned were brought up at the SLCC Mainland talk that was broadcasted, and by many others. I usually got a different, even broader question in my sandbox:
"What can you do here?"
I would try to start the answer with the few activities that might "arouse" the interest of a typical gamer, such as clubbing, a few games, then go on to the shopping and building... The problem was they often "poofed" long before you could even tell them enough options to keep them interested. Or maybe I they had some smell card installed and they could tell I needed a shower. Six of one, half dozen of the other...
I will be bringing this next figure up in another thread I will be posting today, but it fits in with your observations about the MMOG charts:
http://www.gamespot.com/news/6156122.html From: GameSpot News
Saints Row demo sets record
Single-player demo for THQ's gangland shooter downloaded 350,000 times in its first week.
Imagine that, more people downloaded and played a 900MB demo than logged into Second Life in the last 60 days. And this doesn't count the people who obtained the demo from the Official Xbox Magazine, or bought the pre-order demo disc from Best Buy or other places (like I did). And this was on the Xbox 360, with a much smaller market share than the original Xbox, which actively has hundreds of thousands of users a day. And when I was on I spent a lot of time chatting with friends about the demo (the full game will support multi-player action) while in lobbies or playing regualr games.
You can have all the CBS News puff-pieces in the world and still not penetrate the marketplace.
Anyway, before the rants start about apples and oranges, back to my original question... would you mind if I continued replying to some of your earlier points over on the other forums? I enjoy this conversation very much and hope others interested will join as well, but I fear the "necroposting" images already...