The SURFS 2.0 Advertising System is THE cutting edge Server-based advertising system for Second Life. The network architecture for the SURFS 2.0 Advertising System is deceptively simple in appearance, yet gives many features not found in any other billboard system in Second Life. The system is made up of centralized SmartServers that contain the advertising content and remotely positioned SmartKiosks deliver the visual and informational content. The SmartKiosks are made up of either 3 or 5 ad blocks. Each block of the SmartKiosk is associated with a separate server, each with an individually configurable display time. When the advertisement viewer touches the ad block, the ad that is currently displayed, will be delivered to them. It allows dozens of ads to be displayed on each SmartKiosk, and will allow viewers to touch the ad, and receive note cards, landmarks, and even objects from the advertiser. Since the ads cycle on each block on a user configurable cycle time , you can put up to 15 advertisements per kiosk block. This will allow you to display 45 advertisements on a 3 prim, 16m parcel.
The system is made up of two parts: the SURFS 2.0 SmartServer, and the SURFS 2.0 SmartKiosks/SmartSigns. The Servers, Kiosks and Signs are all copiable, and you will need one 4 prim SURFServer for each section of your SmartKiosk. The SmartKiosks give you a menued set of commands on each kiosk in the field. Additionally, the SmartServer has a menu of commands that can reset, update and even query each kiosk that is under it's control. The system will also automatically name each ad kiosk with an intuitive auto-naming system that allows you to identify the servers and kiosks location by sim and coordinate location and elevation of the kiosk. The SmartKiosks will also count and report clicks for each ad, so that you can track which ad locations get the most exposure. The servers allow you to configure an email address to which the server will send click reports. Click reports are automatically sent every 50 clicks, but may be overridden to send instantly.
Setup is simple, and the SmartKiosks will automatically update, with every change you make to your server ad notecard. The servers are designed to allow for your customers to have a very directed and granular advertising campaign.
All kiosks, signs and servers have modify and copy permissions, so you never need to buy anything else. When you want to start a new ad campaign, simply drop the customer's notecard in the server, add any items you wish to give along with the notecard, then add the UUID for the customer's texture and notecard name to the Server Texture Notecard and then sit back and wait as the ad is replicated thoughout all of your ad sites.
The SURFS 2.0 Advertising System includes another of our latest innovations, the system updater. The updater system allows servers, kiosks and signs to be updated in place, meaning that when a new revison is released, you don't have to re-rez servers or kiosks...you just update them in place. This means that your server keys, kiosks keys and sign keys remain the same. No more replacing hundreds of kiosks because your server keys have changed when you get a new version.
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